What Buyers Actually Look For (And What They Avoid)
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What Buyers Actually Look For (And What They Avoid)

By Jo Seawright

This free masterclass explores how buyers assess value, and the hidden risks they use to justify lowering your asking price.

Date and time

Location

Online

Good to know

Highlights

  • 1 hour
  • Online

About this event

Business • Startups

When it comes to selling your business, a motivated buyer frequently holds the cards. But most business owners don’t know what buyers are really looking for — until it’s too late.

In this live masterclass, we’ll walk through the buyer’s lens: how they assess risk, where they look for red flags, and what quietly boosts their confidence in your business.

You’ll learn:

  • The top reasons buyers walk away — or drive your price down
  • How to de-risk your business and improve its investor appeal
  • What “sale readiness” really means
  • How to uncover your business’s strengths (and blind spots)

You’ll leave with the option to take our free You’ll also be invited to take our Sale or Scale Audit, a personalised snapshot of where your business stands today, or request a Business Freedom Index valuation review.

This event is expected to have 30m presenting key information and 30m Q&A - duration times may vary.

You can find previous Masterclasses (Without the live Q&A) here - https://www.youtube.com/watch?v=njMRvsDsN7A&list=PL-7tWQIZnHt7uh5zPlXk7PEzuCeQIXnF7&pp=gAQB

#GoodBiz #BizTips #ExitReady #SaleOrScale

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Jo Seawright

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Free
Oct 29 · 03:30 PDT