San Francisco, California
London, United Kingdom
Social media has played an enormous role in giving a voice to people and organisations who previously had no platform. Social influence and digital leadership is now coming from a much more diverse group. The new influencers use Twitter, blogs, YouTube and other social media platforms to reach thousands of people.
People are beginning to wake up to the potential for social media to deliver social good. Organisations and communities who previously dismissed social media as a fad are beginning to ask ‘what can social media do for us?’.
But where is social media now? Where might social media be in five years time? What might it offer to anyone wanting to meet the growing need for new answers in delivering social good and transforming services?
The key to making the most of social media is understanding what it means and where it fits into the world. In a time when the idea of having a Twitter account or an organisational blog still seems daring to some in the social sector, Shirley Ayres and Mark Brown will guide you through some of the exciting possibilities on the social media horizon. Paul Taylor will chair a ‘Question Time’-style debate exploring ways you develop your skills as an influencer in the social space.
Over two and a half hours Mark, Shirley and Paul will share how they use social media, suggest ways in which your organisation, cause or community might move social media from a broadcasting medium to a space where relationships grow and where, sometimes, magic things happen.
Shirley, Mark and Paul will draw on their experience and personal perspectives to offer insights into the evolving social space and what might be coming next for doing social good through social media.
Topics to be covered include:
How to use social media to communicate, share and receive information and knowledge.
How Twitter can help to build your networks and identify influential organisations and individuals to follow.
What is digital leadership?
Is there a role of social media in public engagement?
What is the value of crowdsourcing and crowdfunding?
How could social media influence the design of public services?
What does it mean to be a ‘social’ business?
Attendees will be able to submit specific questions before the event and on the day via Twitter. There will be ample time for discussion.
The event is a perfect opportunity for anyone excited by the possibility of social media to explore the impact of being in a digitally connected world and how social media could transform their work and organisations in the near future.
Shirley Ayres helps innovative organisations understand the power of digital engagement to build connected communities. She is co-presenter of the Disruptive Social Care podcasts. Connect with Shirley on Twitter @shirleyayres
Mark Brown edits One in Four, England's only national mental health and wellbeing magazine written by people who experience mental health difficulties. Mark is one of Community Care magazine top 60 social care tweeters. He has written and spoken on social media, innovation and mental health in a number of places, most recently at NHS Innovation Expo 2014 and Bethnal Green Ventures Tech for Good at Google Campus. Connect with Mark on Twitter @markoneinfour
Paul Taylor is Innovation Coach at the Bromford Innovation Lab which looks at housing care and support solutions. Connect with Paul on Twitter @paulbromford
There are a maximum of 50 places available and early booking is advised
Earlybird Ticket £55 booked before 18th April
Standard Ticket £80-00
You are invited to join Shirley, Mark and Paul for a drink after the event to continue the discussions.
The twitter hastag for the day will be #socialconvo