What is a Brand?
Overview
Participants will engage in a process that helps them investigate a company’s core identity
by exploring its WHY, WHO, HOW, and WHAT.
A brand is much more than just a logo, colour scheme, or website content. It is a living, strategic tool that embodies what a company does, how it does it and why.
Overview
This workshop focuses on understanding what a brand truly is, its purpose, and its key components. The session will cover the following key points:
- Defining what a brand is
- Exploring the purpose of a brand
- Identifying the elements that make up a brand
- Understanding the importance of these elements
- Learning how to create a strong brand
Category: Business, Sales & Marketing
Good to know
Highlights
- 3 hours
- all ages
- In person
- Free parking
- Doors at 9:15 AM
Refund Policy
No refunds
Location
Staffordshire Chambers of Commerce
Commerce House
Festival Park Stoke-on-Trent ST1 5BE United Kingdom