What is a Brand?

What is a Brand?

Participants will engage in a process that helps them investigate a company’s core identity by exploring its WHY, WHO, HOW, and WHAT.

Date and time

Location

Staffordshire Chambers of Commerce

Commerce House Festival Park Stoke-on-Trent ST1 5BE United Kingdom

Good to know

Highlights

  • 3 hours
  • ALL AGES
  • In person
  • Free venue parking
  • Doors at 9:15 AM

Refund Policy

Refunds up to 7 days before event

About this event

Business • Sales & Marketing

A brand is much more than just a logo, colour scheme, or website content. It is a living, strategic tool that embodies what a company does, how it does it and why.

Overview

This workshop focuses on understanding what a brand truly is, its purpose, and its key components. The session will cover the following key points:

  • Defining what a brand is
  • Exploring the purpose of a brand
  • Identifying the elements that make up a brand
  • Understanding the importance of these elements
  • Learning how to create a strong brand

Organized by

£150
Nov 4 · 9:30 AM GMT