Free

What the hell is Blue Ocean Strategy? : 2Tec Insight Workshop (Free)

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The Curve

Teesside University

Southfield Road

Tees Valley

TS1 3BX

United Kingdom

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Blue Ocean Strategy is an amazing, practical way for entrepreneurs to find new, profitable markets that are competition free! This workshop will open your mind to a new and innovative way to think about business opportunities and how you can create them as well as find them.

Using the 'Strategy Canvas' and 'Four Actions Framework' anyone can learn how to create uncontested market space, make competition irrelevant and create and capture new customers. By simultaneously driving down costs whilst driving up customer value B.O.S. is a powerful way to create fantastic new business opportunities.

This Free 2Tec (Technology and Enterprise Club) workshop will introduce you to the key tools involved and walk you through a practical example, so you are equipped to use Blue Ocean Strategy yourself.

We will also look at some brilliant case studies, including Canadian circus group Cirque du Soleil, Californian Wine producers Yellow Tail and Marvel Comics!

Don't drown in a Red Ocean, thrive in a Blue Ocean!

Register today!

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Date and Time

Location

The Curve

Teesside University

Southfield Road

Tees Valley

TS1 3BX

United Kingdom

View Map

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