What trustees need to know about good impact reporting
Organisations have a responsibility to report on both their financial health and the difference they are making. With increasing public criticism of charities, reporting on successes and failures is critical to the sector’s survival.
As well as being a celebration of your achievements, your impact reporting can help galvanise internal stakeholders like volunteers and staff, helping them to focus on results as well as adapt and improve services. Externally, it can engage, inform and inspire beneficiaries, individual donors and other funders, policy makers and others to understand what an organisation is achieving. It also ensures that lessons are shared with similar organisations.
This seminar, in partnership with The Clothworkers’ Company, will explore how trustees can support and learn from good impact reporting. We will draw on examples of how organisations have approached their impact reporting, the challenges and benefits. It will:
- outline the principles of good impact reporting, helping you to understand what different types of reports can communicate, and what different audiences need to know.
- discuss the benefits of being open and honest in your reporting by sharing your learning when things haven’t gone to plan.
- inspire you with examples of best practice of impact reporting, so that you can help your charity to stand out from the crowd.