Why Fundraisers need a digital network

Want to be found by high-value funders instead of chasing them?

Join us for an inspiring, practical lunchtime session with Michelle Benson — a LinkedIn strategist and fundraiser who’s helped over 1,000 charity professionals across 25+ countries use LinkedIn to connect with companies, trusts, philanthropists, and their advisors.

Michelle will introduce a new way of thinking about LinkedIn — not as a social media platform, but as a powerful discovery tool to help you grow visibility, build relationships, and be found by funders you’d struggle to reach offline.

In this fast-paced, energising one-hour webinar, Michelle will walk you through:

✅ Why LinkedIn is now a critical tool in any fundraiser’s kit
✅ What you need to do to be found by funders (instead of chasing cold leads)
✅ How it can help you build visibility with companies, trusts, and philanthropists
✅ What’s holding most charities back — and how to reframe your approach
✅ The key ingredients of a strategy designed to attract (not pursue) funders
✅ Behind-the-scenes insights from Michelle’s own strategy and results

This session is ideal for fundraisers, comms professionals, and anyone in the sector looking to explore how LinkedIn can support income growth, influence and visibility.

There’ll be plenty of time for Q&A — and you’ll leave with a fresh sense of what’s possible.

Date: 19th November
Time: 12pm to 1pm
Location: Online (link provided upon registration)

We’d love to see you there!

Central South Committee

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