Window to the world- shop front display workshop

Unlock the power of visual storytelling and turn window shoppers into loyal customers! This hands-on training course, delivered by the highly experienced Victoria Elliott-Potter of EPIC Limited, is designed specifically for shop owners in Castle Point who want to elevate their in-store displays and boost sales.

The session will cover the following key topics:

• Welcome and introductions

• The importance of your shop window

• Visual merchandising essentials

• Keeping it fresh and seasonal

• Lighting and visual impact

• Using storytelling and colour

• Experiential and interactive windows

• Technology in window displays

• Planning your next display

• Group discussions and feedback

• Q&A and next steps

You will also hear from Castle Point Council about the wider support available to businesses, and the Castle Point Business Accelerator programme!