£510

Winning New Business via Email

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The Future Factory

136 Tooley Street

London

SE1 2TU

United Kingdom

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No Refunds

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Description

Everyone can write a good email but writing a good new business email is a different thing altogether. Your average Marketing Director at a top-tier brand will get roughly 200 cold emails from agencies a week. How is it possible to get cut-through when you’re up against such odds?

Our team regularly gets feedback from brands complimenting their email approaches, such as this response from the Marketing Director at Warburtons: “Thank you so much for taking the time to contact us with such an inventive email approach...I’d be delighted to invite you over to our offices.”

The goal of this half-day session is simple: To teach you the techniques that make it possible to get the same type of positive response and praise which can then lead to new business opportunities.


Suitable for anyone who wants to help their agency build a more predictable new business pipeline, from New Business Execs and Marketing Managers to more seasoned Account Directors or business development veterans looking to hone their approach.


This course is delivered by Kimi Gilbert, the Director of Training & Development at The Future Factory. For the past 6 years, she has supported and led the new business drive for over 150 agencies.


Key areas covered

  • How to find decision maker email addresses without buying a database

  • Conducting research before writing

  • What makes a good new business email

  • General tips to increase cut-through

  • A discussion around some successful emails

  • Putting the theory into practice by researching, writing, and sending emails of your own

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Date and Time

Location

The Future Factory

136 Tooley Street

London

SE1 2TU

United Kingdom

View Map

Refund Policy

No Refunds

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