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Wired Sussex Breakfast Session: Building an Authentic Brand

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68 Middle Street

Middle Street

Brighton

BN1 1AL

United Kingdom

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The Wired Sussex Breakfast Sessions share best practice on subjects ranging from marketing and branding, to intellectual property and investment opportunities. And there’s coffee and croissants too. What’s not to like?

A brand is more than just a logo, it’s your businesses personality and it colours how your clients and customers respond to you.

This session will look at how you can build an authentic digital & tech brand; one that is more than just the visual identity of your company; one that reflects your values, attracts ambassadors and even positively impacts your pipeline of clients.

At this session we’ll discuss how to find your voice, maintain brand consistency across different platforms, set KPIs and build a brand that your customer will love and remember.

So if you want to improve your branding, this session is for you!

At this session, we'll be joined by:

Jan Rust, Founder and Digital Director at Pixeldot

Co-Founder of the award-winning branding agency, Pixeldot, Jan opens up the conversation about brand to all of its digital touch points, empowering companies with a holistic strategy.

With an education in industrial design and a self-taught developer, Jan has a meticulous and all-encompassing approach to branding. This disciplined and articulate sensibility stems from his Swedish-Polish heritage and, being raised in Britain, Jan brings a natural cross-cultural awareness to all his work. As such, Pixeldot’s clients span the UK, Europe, US and Africa. Unlocking their potential through connecting the brand thread of their business - from website through to culture and tone of voice.

Luke Taylor, Founder and Creative Director at Pixeldot

Co-Founder of the award-winning branding agency, Pixeldot, Luke leads the creative direction of the business, embedding the practice of applying design thinking to solve business challenges into the core of every project.

Entrepreneur-minded and creatively driven, Luke sees brand as the all-encompassing output of a business. Luke is also a photographer, father and Whippet owner and an impassioned up-and-comer.

Vicki Hughes, MD at Fugu PR

Fugu is a public relations and communications consultancy. They build awareness and manage reputations. From digital disruptors to arts groups, Fugu works with clients that interest and excite them, that are looking to do things differently and share their values of positive impact.

Vicki Hughes is Fugu’s MD and founder and has been delivering PR and media consultancy since the early nineties. Her unique approach has been developed after nearly 20 years in delivering national and global campaigns. She is also on the board at Same Sky and has been part of the organising team at the Brighton Digital Festival for the last five years.


Follow the discussion at #WiredBrekkie


** Please Note **

  • This Breakfast Session will be held at 68 Middle Street
  • The Wired Sussex Breakfast Sessions are a benefit of membership and therefore exclusive to Wired Sussex Members. You can check if you are or if your company is a member on our directory. Not a member? Find out about the advantages of joining Wired Sussex here.
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Date and Time

Location

68 Middle Street

Middle Street

Brighton

BN1 1AL

United Kingdom

View Map

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