Optimising your WordPress Website for Success #3
Your website is up and running, so what next?
This 2 hour session looks at driving traffic to your website, taking payment and looks at advertising and lead generation techniques.
Your training session will include:
- Search Engine Optimisation Overview
- Google AdWords in a Nutshell
- Conversions, Goals, Funnels & Events
- WordPress Jigoshop and WooCommerce Basics
- Landing & Squeeze Pages
- Banner Advertising Techniques
- Affiliate Marketing Basics
- Taking Payment Online (including PCI/DSS compliance)
- Measuring Success
Who should attend:
This course is aimed at those looking to build a website, looking to start optimising their website, or those looking to gain an introduction to Digital Marketing.
The session is a natural follow on from Introduction to WordPress #1 and Creating your WordPress Website #2 or Google SEO Essentials.
At the end of the course, you will have a good understanding of traffic and lead generation techniques for modern websites.
Why not consider some of our other sessions that are available, and take advantage of the discounts that are available on multiple courses. Please contact us for a discount code to enable you to take advantage of this offer.
- 2 sessions - 5%
- 3 sessions - 10%
- 4 sessions - 15%
- 5 sessions - 20%
- 6 sessions - 25%
We also offer discounts on group bookings, with the above discounts also applying for multiple sessions:
- 1 attendee - £90pp + VAT
- 2 attendees - £85pp + VAT
- 3 attendees - £80pp + VAT
- 4 attendees - £75pp + VAT
Other courses to consider:
Whether you use WordPress to publish to your website or have a WordPress blog, or would just like to know a little but more, the Level 1 WordPress Fundamentals course will be invaluable.
This training session takes you through installing WordPress, Themes and Plug-ins and customising your site yourself.
Looking to generate business online with WordPress, e-commerce and SEO? This is the Training Course to look at.
This training session takes you through understanding Social Media, developing a strategy, the technology and measuring results.
Ever wondered how many people visit your website, and what they do when they get there? Google Analytics is one of the market leaders in analysing your website’s usage, and best of all it’s free for WordPress users and those beginners considering starting a blog or WordPress website.
With new websites being launched every day, being at the top of Google gets more difficult by the day. This training session takes you through everything you need to know about how the major search engines really work and how you can work with them to achieve real results.
Pay-per-click advertising is one of the quickest ways to get your website appearing at the top of the search engine results pages. AdWords is one of the most effective ways to launch into a new market place or even test and measure the size and quality of an existing online audience.