Workshop - Finding and Keeping Customers
Event Information
Event description
About this Event
In the Finding & Keeping Customers workshop we explore how to position your business so that it creates a great first impression with customers and what you need to do keep them buying from you time & time again and recommending you to others. The workshop will cover
Identifying your target market & creating a customer profile.
How to undertake effective market research.
Who are your competitors?
The marketing mix.
Winning sales and the sales process.
Branding, advertising & promotion.
Choosing the right business name.
Creating a Marketing Plan.
Social networking & Internet marketing.
Customer care
