£22.15 – £103

World Heritage UK workshop, 'Commercial Best Practice in World Heritage'

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Location

Location

Royal Botanic Gardens, Kew

Richmond

London

TW9 3AB

United Kingdom

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

This World Heritage UK workshop 'Commercial Best Practice in World Heritage' is not to be missed! It will include speaker experts from the top of their professional game and some unique behind-the-scenes experiences not available to the visiting public at the Kew Gardens UNESCO World Heritage Site.

The workshop package includes:

2 day entry to Kew Gardens

Three workshop sessions on commercial best practice with top speakers for your CPD

Exclusive access to preview two new exhibits - The Pagoda and The Temperate House

1 hour Explorer Bus tour of Kew Gardens

‘Back of House’ experience - see the rarest of plants and hear from the horticultural scientists conserving them.

Two Lunches and refreshments .

Evening networking drinks, dinner and demonstration at the London Museum of Water and Steam (optional extra)

Tickets are just £95 plus Eventbrite booking fee (or £20 for World Heritage UK Voting Member organisations, to cover catering and admin costs). Places are limited to 50 people only so make sure you book your ticket now!

World Heritage UK - Technical Workshop, Royal Botanic Gardens, Kew:

‘Commercial Best Practice in World Heritage’

6th and 7th March 2018

DRAFT PROGRAMME

Tuesday 6th March

09.00 to 12.00/13.00 – Special ‘Under the skin’ tours

Restricted numbers are able to visit the Pagoda restoration project and delegates will be among of the first people to see the dragons and the amazing colour scheme. This is a Historic Royal Palaces project and would be led by one of their conservation team or the lead project manager. The location will still be a construction site so time will be needed to change into Personal Protection Equipment.

Also included is a tour of the refurbished Temperate House which is the largest remaining glass house in the world. This will also be a construction site at the time of the visit. The party will be split into two groups visiting both sites in turn.

13.00 to 14.00 Lunch (at Cambridge Cottage)

14.00 to 14.15 ‘Welcome to Kew’, Richard Deverell, CEO and Director of RBG Kew

14.15 to 14.45 Lead presentation: ‘Evolution of Kew's commercial strategy and major events - the difficulties, opportunities and benefits’, Adam Farrar, Head of Commercial Activities, Kew Enterprises

14.45 to 15.45 Workshop 1 ‘Understanding the market’

In this workshop we shall explore in small groups what your 'market' is and how you have undergone identifying it. Please be prepared to share the methods have you used and what results you have achieved if you have them.

15.45 to 1600 Tea/coffee break

1600 to 1700 Workshop 2 ‘How to develop your package’

In this workshop we shall examine how the activities explored in workshop 1 have helped you to develop your offer and ask what your package now looks like? Please be prepared to share your experience and the results you have achieved if you have them.

1700 to 1745 Elevator pitch style presentations from World Heritage Sites

1745 to 1900 Free time

19.00 Drinks, Dinner and Demonstration at the London Museum of Water and Steam

Wednesday 7th March

9.00 to 10.00 Kew site tour by Explorer Bus - whole site tour and back of house nursery visit

10.00 to 10.30 Tea/Coffee break

10.30 to 10.50 Lead presentation: ‘The Hive – delivery challenges’, Andrew Williams Director of Estates and Capital Development , Kew Gardens

10.50 to 11.50 Workshop session 3 - ‘How to deliver commercially’

In this workshop we shall consider how you make sure your offer is commercially sound and what you have learnt from the process (positive and negative). Please be prepared to share the methods have you used and what results you have achieved if you have them.

11.50 to 12.30 Questions and general discussion

12.30 to 13.30 Lunch

13.30 to 1430 Feedback presentations from the four workshop groups

1430 to 1500 Summary of learning, next actions

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Date and Time

Location

Royal Botanic Gardens, Kew

Richmond

London

TW9 3AB

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

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