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Writing Copy That Sells

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SE1 6FE

Clarence Centre for Enterprise & Innovation

6 St George’s Circus

London

SE1 6FE

United Kingdom

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Description

A practical workshop that will provide you with everything you need to write clear and concise promotional material.

You will learn techniques that can be applied to all of your marketing and communication, from websites and leaflets, to newsletters and e-mails.

You will also be introduced to a number of “cheat” software applications that can help writers whatever their level of experience.

Our Programme:

  • Clearly articulate your sales proposition

  • A scientific approach to writing for your audience

  • Common copywriitng techniques

  • Emotive and powerful lexis

  • Attention grabbing headlines

  • Software to analyse and edit convoluted copy

Prepared and Delivered by:

Richard Howarth is the Senior Marketing Officer at LSBU’s Research, Enterprise & Innovation department. He leads the marketing across all of the department’s European projects. With a background in creative writing and communications, he is able to help you find creative and exciting ways to speak to your audience.

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Date and Time

Location

SE1 6FE

Clarence Centre for Enterprise & Innovation

6 St George’s Circus

London

SE1 6FE

United Kingdom

View Map

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