£420 – £660

Writing for Digital Audiences 2019

Event Information

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Location

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4th floor

11 Portland Street

Manchester

M1 3HU

United Kingdom

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Eventbrite's fee is nonrefundable.

Event description

Description

This one-day hands-on workshop in central Manchester will explain the secrets of getting an on-line audience to really connect with your work! You will learn how people behave when reading online material, how you can attract attention, and how to retain your audience. Discover the different writing structures, and how to incorporate search engine optimisation (SEO) to ensure your writing is found.

Who is it for?
Anyone who wants to write compelling copy! Also suitable for PR practitioners responsible for content management, and producing online material such as websites, blogs, social media channels.

What you will learn
• how and why people use online media
• understand how to incorporate SEO techniques
• make your digital content concise, objective and scannable
• structure different formats of online content, such as news stories or blogs.
• how to market your content

Your tutor
In this workshop you will receive coaching and feedback from former BBC journalist and communications professional Colin Kelly. His training courses have a modern, highly relevant edge to today’s PR profession.

The day will begin with breakfast at 9.00 am, then the workshop will start at 9.30 am and end at 4.30 pm.

This event is worth 10 CPD points to CIPR members. At the event, non-members will have the opportunity to receive a special code that will enable them to join the CIPR at a discounted rate.

Terms: the price includes lunch, tea/coffee, etc. Full payment must be received prior to the start of the event. No refunds or credits will be issued for any delegate cancelling a place 1-14 days before the course date. Cancellations received 15-30 days before will be charged/refunded 50% of the fee due/paid. Cancellations received 31 or more days before will be refunded in full. All cancellations must be advised in writing. CIPR NW will not charge for substitute names to be included up to the day before the workshop.

CIPR North West cares about your privacy and will never pass on your details to a third party nor send you information on our events without your permission. For full details of the CIPR Privacy Policy, click here.

CIPR North West supports iProvision - the benevolent fund for CIPR members past and present. To find out more about the charity visit the CIPR website and to make a donation visit Virgin Money Giving.

For more information, please e-mail Linda O’Neil, CIPR NW’s group administrator, at ciprnw@admin-answers.co.uk or call 0845 331 2287.

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Date and Time

Location

Etc Venues

4th floor

11 Portland Street

Manchester

M1 3HU

United Kingdom

View Map

Refund Policy

Contact the organiser to request a refund.

Eventbrite's fee is nonrefundable.

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