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Writing for women: An evening with Cosmopolitan editor-in-chief Farrah Storr

Guardian Masterclasses

Wednesday, July 25, 2018 from 6:30 PM to 9:30 PM (BST)

Writing for women: An evening with Cosmopolitan...

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Ticket Type Sales End Price * Fee Quantity
Course title Jul 25, 2018 £49.00 £2.95
* Prices include VAT

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Event Details

Learn how to pitch your story ideas to women’s magazines and websites, and discover what editors look for when hiring.

Whether you dream of writing for women’s glossies, multimedia platforms or independent newsletters and blogs, don’t miss this unique masterclass with Farrah Storr, editor-in-chief of Cosmopolitan and former editor of Women’s Health.

You will learn the key things you need to know about working in the women’s journalism industry, including how to approach editors, pitch them your feature ideas and get hired. 

This course is suitable for those looking for a desk job as well as those who want to increase their chances of getting freelance commissions. You’ll leave with a better understanding of women’s journalism and an increased confidence in your ability to apply for jobs, pitch story ideas and stand out in a competitive industry.


  • How to kickstart your journalism career
  • What editors look for when hiring in the women’s journalism industry
  • The key components of a great feature
  • Writing women’s content – finding the right tone, format and language
  • How to pitch story ideas – the key things that editors look for in a pitch email
  • Headlines, sells and cover lines – how to make them shine
  • Practical exercise on writing headlines and cover lines
  • Q&A: a great opportunity to pick the brains of an experienced editor

Tutor profile

Farrah Storr is the award-winning editor-in-chief of Cosmopolitan. Prior to this, she launched Women’s Health in the UK, where under her leadership it became the most successful women’s magazine launch of the decade. Over the course of her career, Farrah has been a writer for Good Housekeeping magazine, as well as an editor at Marie Claire and Glamour. She tweets @Farrah_Storr.

Full course and returns information on the Masterclasses website

Have questions about Writing for women: An evening with Cosmopolitan editor-in-chief Farrah Storr? Contact Guardian Masterclasses

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When & Where

The Guardian
Kings Place
90 York Way
N1 9GU London
United Kingdom

Wednesday, July 25, 2018 from 6:30 PM to 9:30 PM (BST)

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Guardian Masterclasses

Welcome to Guardian masterclasses – a unique programme of learning embedded within one of the world's most forward-thinking media organisations.

Masterclasses offer a broad range of short and long courses across a variety of disciplines from creative writing, journalism, photography and design, film and digital media, music and cultural appreciation.

Harnessing the expertise and specialisms within the organisation, our courses are led by first class and award winning guardian professionals whilst also drawing on the skills and expertise of other leading figures at the forefront of the creative and digital industries.

The programme is aimed at anyone interested in personal or professional development whether that be refining your skills, focusing your ambition or simply broadening your mind and gaining inspiration.

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Writing for women: An evening with Cosmopolitan editor-in-chief Farrah Storr
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