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York - Social Media Best Practice for Schools

Paul Sample - from The Mustard Agency

Thursday, 16 January 2020 from 09:30 to 13:00 (GMT)

York - Social Media Best Practice for Schools

Ticket Information

Ticket Type Remaining Sales End Price Fee VAT Quantity
1 x Course Participant from 1 School
Admits 1 Training Course Participant to the Course
18 Tickets 16 Jan 2020 £144.99 £9.91 £30.98
2nd, 3rd and 4th Participants from the same school 18 Tickets 16 Jan 2020 £119.99 £8.29 £25.66

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Event Details

This course is all about how to use social media to communicate more effectively with parents - and how to avoid the pitfalls! Millions of parents (and pupils) use social media every day. At best it can be a very powerful tool. At worst social media can endanger your pupils, your staff and your reputation.

On this course we'll examine the growth of social media, explore the pros and cons, help you decide which social media platform is right for your school, consider the problems that social media presents, discuss child safety issues and look at how you can safeguard your staff.

We will also discuss how to integrate your social media work with essential communications tools like your school website and your blog or newsletter.

You'll also find out how to deal with attacks on social media from abusive parents on Mumsnet, Instagram, Facebook and Twitter!

8 things you'll learn on the social media for schools course...

1. The new social media landscape.
2. Is social media right for our school?
3. Which social media platform should we use?
4. Safeguarding staff and pupil safety - policies used by other schools.
5. How leading schools use Twitter to broadcast messages to parents.
6. Best practice when using Instagram and Facebook.
7. What to do when someone attacks your school on social media.
8. Other tips and tools.

FAQs

How do we book a place?

We use Eventbrite to manage all of our event bookings. To book a ticket, just click the "ORDER NOW" button in the "Ticket Information" options. If you want us to send you an invoice (rather than pay by Credit Card), go to "Payment Options" and scroll down to select "Pay by Invoice". If you have any problems trying to book your place with Eventbrite please feel free to give us a call on 01722 744033, or e-mail Carol Poulton at carol@themustardagency.co.uk

Can you send my school an invoice for the delegate fees?

Yes. If you want us to send you an invoice select "Pay by Invoice" in the "Payment Options" on Eventbrite. If you have any problems please feel free to give us a call on 01722 744033,or e-mail Carol Poulton at carol@themustardagency.co.uk

Where will the event be held?

We normally book the venue no more than 10 days in advance - when we know the number of delegates attending. We tend to use big brand hotels (like Holiday Inn, Novatel, Ramada, Hilton, Premier Inn or Best Western) or purpose-built conference venues. You will receive detailed joining details (including the address and postcode of the venue) about 10 days before the event. We are always looking for good training venues. If your school/college has its own conference room or training facilities (or you can recommend a good training venue in the area), please feel free to give us a call on 01722 744033, or e-mail Carol Poulton at carol@themustardagency.co.uk


Who is the course for?

 

Anyone who is considering using social media as a communications tool with parents, including:- Headteachers; Sixth Form Heads; Deputy Heads; Assistant Heads; Middle Leaders; Teachers; Teaching Assistants; Bursars; School Business Managers; Members of the SMT/SLT; ICT Managers; Communications Officers; Marketing or PR Officers, and; Governors. The course is delivered in plain English - not jargon.


What sort of schools should come along?

 

State and Independent Schools, including: nurseries, Sure Start Centres, children’s centres, infant schools, primary schools, junior schools, middle schools, secondary schools, academies, free schools, grammar schools, special schools, UTCs, colleges and sixth forms


What are my transport/parking options getting to the event?

 

We tend to use well-known conference venues with good parking provision close to major road networks. You will receive transport and parking information with your joining information10 to 10 days in advance of the event.


Do I need to bring anything to the event?

 

You will receive a training pack, with hand-outs, writing paper and a pen when arrive. You will not need to bring a mobile device or laptop with you.


Where can I contact the organiser with any questions?

 

If you have any practical questions relating to your booking, or the course, you can call the Course Co-ordinator, Carol Poulton, on 01722 744033, or e-mail her at carol@themustardagency.co.uk  If you would like to speak to the Course Trainer Paul Sample, to discuss your own school marketing requirements, please call him on: 01722 744033 - or e-mail him at paul@themustardagency.co.uk


Is my registration/ticket transferrable?

 

Yes. If you can't get to the event you can transfer your booking to a colleague or friend. Just let us know if they have any special dietary or accessibility requirements. You can also transfer to the same course at another venue (if space is available). Please let us have any changes to your booking no less than 7 working days before the event. Sadly we cannot refund fees for delegates who cancel with less than 7 days notice. Just call the Course Co-ordinator, Carol Poulton, on 01722 744033, or e-mail her at carol@themustardagency.co.uk


Can I update my registration information?

 

Yes. Please let us have any updates to your registration information no less than 7 working days before the event. Just call the Course Co-ordinator, Carol Poulton, on 01722 744033, or e-mail her at carol@themustardagency.co.uk


Do I have to bring my printed ticket to the event?

 

No you don't have to, but we strongly advise course participants to bring the ticket with them, and any other written information they have received about the course.


What is the refund policy?

 

If you can't get to the event you can transfer your booking to a colleague or friend. Just let us know if they have any special dietary or accessibility requirements. You can also transfer to the same course at another venue (if space is available). If these two options are not possible, we can issue a full refund provided that we receive your cancellation by e-mail no less than 7 working days before the event. Sadly we cannot refund fees for delegates who cancel with less than 7 days notice


The name on the registration/ticket doesn't match the attendee. Is that okay?

 

Yes. If you can't get to the event you can transfer your booking to a colleague or friend. Just let us know if they have any special dietary or accessibility requirements. Please let us have any changes to your booking no less than 7 working days before the event.

 

Do you have questions about York - Social Media Best Practice for Schools? Contact Paul Sample - from The Mustard Agency

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When & Where


York

York
United Kingdom

Thursday, 16 January 2020 from 09:30 to 13:00 (GMT)


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Organiser

Paul Sample - from The Mustard Agency

PAUL SAMPLE is an experienced voluntary-sector fundraiser. He spent more than 10 years as a Senior Leader in several national charities. In his spare time Paul has raised over £100,000 for local causes in his home town of Salisbury.

He is now the UK’s foremost authority on reputation management for schools. He is the author of "Managing your School's Reputation," and "How to survive an attack on Social Media", published by Optimus Education.

Paul is often described as the UK's "School Marketing Guru." His company, The Mustard Agency, specialises in school fundraising materials and websites. Further information can be found at: www.themustardagency.com

Paul has worked with hundreds of state and independent schools, including some of the largest Academy projects in the country. He has helped many Headteachers to make the strategic changes needed to turn the reputation of their schools around.

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