Dr. Barbara Wong is the founder of Flourish Design Academy, the online education arm of Flourish 21, teaching an evidence-based method that combines behaviour science, design, neuroscience, and positive psychology to help people design habits, environments, and experiences that support human flourishing.

She holds a PhD in Design for Behaviour Change and brings over 20 years of higher education teaching experience, including as Assistant Professor at Xi'an Jiaotong-Liverpool University, where she founded and directed the Health & Sustainability Innovation Lab (HSI Lab). Her expertise spans design strategy and innovation, service and experience design, and design for health and sustainability, alongside a Foundation in Art Therapy. With experience across both public and private sectors — and a track record partnering with NGOs and social enterprises — Barbara teaches globally in English and Cantonese, and is the author of the forthcoming book Happy Parents, Happy Kid.