Nielsen is a global market information and measurement company with market leading positions in consumer information, television, media measurement, online intelligence, mobile measurement and related properties. Within the book industry it measures markets in ten countries, provides in-depth consumer research of the book consumer and uses information from across the company to provide digital insights for clients.
Nielsen acquired business Intelligence and commerce solutions: PubTrack ™, Books & Consumers, Global Ebook Monitor, PubEasy® and Pubnet in 2013. These additional services strengthen Nielsen Book’s existing portfolio: ISBN, SAN, ISTC Agencies, BookData Information, BookNet Transaction and BookScan retail sales services. Together these services provide the global book industry with vital enriched book information, commerce services that improve business processes and efficiencies whilst delivering value. www.nielsenbook.co.uk