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SELECTIVE HEARING is the moment you first discover a new song and have to share it with a friend.

It is listening to a classic album on a long journey from start to finish with no distractions.

It is the time you spend researching the backstory of a musician and what inspires them to write.

It is the feeling you get when you hear an 80s track and you wonder why music doesn't sound like this anymore.


Created by four young women from South East London – we exist to share, educate and inform as many people as we can about the ridiculously talented musicians and artists that exist beyond and within the mainstream.

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