Virtual CFO for the Trades

Kristen Deese is The Virtual CFO for the Trades. She has taught many home service business owners across the world how to multiply their net profit.

Armed with a bachelor's degree in accounting, over two decades experience owning businesses in the home services industry, and endorsed by companies like Service Nation, Garage Door Freedom and Service Titan she is widely regarded as the industry’s go-to CFO. Her insights have been featured on stage at some of the biggest industry events such as Pantheon and Service World Expo.

As a Virtual CFO, she can help any owner in the trades who has inaccurate and unreliable financials experience confidence in their numbers and increase net profit through utilizing her tried and true "Get More Comfortable with your Numbers" approach.