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White Dental Beauty, Optident & Style Italiano

White Dental Beauty is a worldwide leading tooth whitening brand. We are known in the dental industry for providing high quality, innovative and clinically reinforced whitening products with a dedicated marketing support package. We work closely with the world’s leading clinicians and key opinion leaders paving the way for the latest developments and advancements in technology and science.

 Here at White Dental Beauty we work with some of the most established manufacturers & distributers in the world.  Fuelled by our creative marketing and approach to detail our brand sits in a unique position within the dental market.  Our goal is to create & provide products which are safe, effective, unique and offer a patient experience unlike any other.

The Styleitaliano movement began with a meeting of great minds. Two friends; Dr Walter Devoto and Professor Angelo Putignano, both of whom are worldwide recognised experts in conservative and aesthetic dentistry, came together to create a simple, predictable and unbiased approach to dentistry that in its evolution is helping over eleven thousand clinicians across the globe, deliver great dentistry on a daily basis.


The Styleitaliano team believes in creating effective, affordable & minimally invasive dentistry which will improve both health and aesthetics.Using a combination of tooth whitening and restorative materials, dentists can achieve outstanding and predictable results. The Stylitaliano whitening material of choice is White Dental Beauty.


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