Promote your event

Events are public by default, which means they are listed by major search engines and shown in Eventbrite’s search directory. You can use the tools on your event dashboard and those in the App Marketplace to promote upcoming events.

<h2 id="1">Optimise your event for search</h2> <ul><li>eblink{Create a compelling &quot;Event Description&quot;=&gt;https://www.eventbrite.co.uk/support/articles/en_US/Multi_Group_How_To/how-to-create-an-event-using-our-new-event-creation-experience?lg=en_GB#2-1}</li><li>eblink{Add a main event image=&gt;https://www.eventbrite.co.uk/support/articles/en_US/Multi_Group_How_To/how-to-create-an-event?lg=en_GB#2-1}</li><li>eblink{Write a description=&gt;https://www.eventbrite.co.uk/support/articles/en_US/Multi_Group_How_To/how-to-create-an-event?lg=en_GB#2-2}</li><li>eblink{Create a custom URL (web address)=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=3301}</li></ul> <h2 id="2">Create promotional codes and multiple ticket types</h2> <ul><li>eblink{Create a code that gives a discount or reveals hidden tickets=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=3295}</li><li>eblink{Create promotional ticket types (like “early bird” or “buy one, get one free”)=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=41711}</li></ul> <h2 id="3">Send an email to your network</h2> <ul><li>eblink{Promote your event with email campaigns=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=4814}</li><li>eblink{Create and manage a subscriber list=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=41418}</li><li>eblink{Using Eventbrite to maintain healthy email practises=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=7506}</li></ul> <h2 id="4">Use web integrations to boost sales</h2> <ul><li>eblink{Add your event to Facebook=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=3401}</li><li>eblink{Sell tickets on your website=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=40956}</li><li>eblink{Getting started with Paid Social Ads=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=41620}</li><li>eblink{Add Mailchimp to your Eventbrite account=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=3888}</li><li>eblink{Browse the App Marketplace=&gt;https://www.eventbrite.co.uk/apps}</li></ul> <h2 id="5">Review data to adjust your marketing plan</h2> <ul><li>eblink{Create promotional tracking links=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=3296}</li><li>eblink{Getting started with tracking pixels=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=41045}</li><li>eblink{How to use the Analytics tool=&gt;https://www.eventbrite.co.uk/support/articleredirect?anum=7720}</li></ul>