Pricing your event can be the difference between making a profit, and a loss.

Value Based Pricing StrategyWhen it comes to your event’s bottom line, there are few things as critical as pricing. The right price can make all the difference between a full house and an empty venue — or the difference between profit and loss.

In this groundbreaking report, you’ll get insider knowledge from Randy Befumo, VP of Strategy, and Nels Gilbreth, Senior Director of Strategy at Eventbrite.

They’ll share what they’ve learned from working with thousands of successful large-scale events, and tell you how you can apply their pricing insights to your own event.

Read the report to learn:

  • The fundamentals of value-based pricing
  • How to balance the three primary pricing frameworks for the biggest profits
  • Strategies for setting — and increasing — your ticket prices

Download the report now by filling out the form below.

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Mark Walker

Hi, I’m the Head of Content for Eventbrite UK and Ireland.

I love writing (and reading) about events, marketing, technology and entrepreneurship.

I’m also a recovering #eventprof, having spent the first 7 years of my career running large scale international conferences and exhibitions. (Of course I relapse all the time and enjoy running content-led events for Eventbrite too.)

Thanks for reading and get in touch with any feedback you have at