GET GAMING 2.0

Arena Media

Arena Gaming returns with the next chapter of Get Gaming. Join us as we level up: new insights, fresh perspectives and even more energy!

Havas Village London, Kings Cross

Join us for the morning on October 1st, 9-12pm, as the Arena Gaming Team tackles what’s next for the Gaming category, brands and media specialists.Teaming up with our partners at IGN, here's a first look at the topics we'll be unpacking on the morning:<ul><li>Pixels &amp; Perception: Will cross platform exclusivity remain a market challenge? A deep dive into our proprietary Early Warning System tool.</li><li>Gaming's Growing, Multigenerational Audience: An explorational as to how multigenerational engagement is shaping family habits, media choices, and purchase power.</li><li>Market Dynamics &amp; New Realities: Are you ready for a world of licences over ownership, evolving metrics, and digital-first expectations?</li><li>GTA 6: Leveraging our insights and knowledge from the entertainment industry, we'll weigh up whether it is a time to avoid or be even more visible.</li></ul>More detail to follow soon 🕹️

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GET GAMING 2.0

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