Transforming energy and utilities through the power of your CRM

By popular demand, we’re bringing our free Energy & Utilities network events to London, with a breakfast session focussed on unlocking the power of personalised CRM marketing, and presenting some real client case studies, tips and tricks you can take back to your business.

What is Transforming energy and utilities through the power of your CRM?

Join us in London on 23rd June for a practical morning focused on how energy and utilities organisations are using CRM to tackle real-world industry challenges.

Hosted by The Marketing Pod, this in-person event will bring together energy and utilities professionals for practical discussions, live examples and real client insight covering:

• Running personal marketing campaigns at scale
• Managing stakeholder engagement and sentiment through proactive monitoring and service support
• Connecting fragmented industry data
• Managing complex B2B energy deal pipelines, as well as bids and tenders
• Real-world lessons from HubSpot energy sector users.

Whether you're an experienced CRM user, someone exploring your CRM platform for the first time, or simply looking for new ways to connect systems, teams and audiences, this session will provide the practical, applied insight you won't get from a product demo.

You'll hear from personalised CRM marketing specialists and real energy businesses already using the platform to drive engagement, improve visibility and support growth.

Expect:

• Real-world examples
• Practical takeaways
• Honest discussion
• Networking with peers across the sector

Breakfast and refreshments will be provided on arrival, followed by networking after the sessions.

Spaces are limited, so early registration is recommended.

Agenda highlights:

Creating connections in a changing market
How energy businesses are using CRM to run marketing campaigns, manage stakeholder engagement and improve audience targeting.

Making sense of disparate or incomplete data
How to connect CRM, campaign, social and operational data to make smarter commercial decisions.

Client case study
A real-world look at how CRM (in this case HubSpot) is supporting growth, engagement and service within an energy business.

Fireside discussion
What energy businesses should prioritise next as the industry navigates MHHS, increasing customer expectations and more complex stakeholder environments.

Getting there:

Location: 30 Euston Square, London

Travelling by rail: 30 Euston Square is located directly opposite London Euston Station, with excellent connections via National Rail and the London Underground.

King’s Cross St Pancras and London St Pancras International are also within walking distance.

Travelling by Underground:
The venue is easily accessible via:

• Euston
• Euston Square
• Warren Street

Food and refreshments:

Breakfast refreshments, drinks and networking food will be provided.

Dietary requirements:

Please submit any dietary requirements when registering. If you have any questions, please contact: events@marketingpod.com

Accessibility:

The venue is wheelchair accessible.

Please include any access requirements during registration so we can ensure the best possible experience for all attendees.