The Foundation course is a CPD-certified and for people who are new to content design or want to improve their skills. You should be used to writing or familiar with creating content for websites or apps.
What you'll learn
Building on Sarah Winters’ book, this course gives you the chance to design a single piece of content. You’ll do this by finding out who your users are, what they want from you, what they need and how to give it to them.
You’ll learn how to carry out desk research, understand it, and use this information to make evidence-based decisions.
At the end of the 2 days, you’ll be able to:
- understand how users think, talk and act,
- explain what your users want,
- visualise the journeys users take,
- organise content across channels to support their journey,
- understand how people read,
- structure information to match how people behave online,
- create user-centred content,
- improve content by working with others.
CPD accredited
Content Design London’s courses are CPD accredited. This means our programmes have been reviewed independently and certified for their quality. If you complete the course, you will receive a certificate.
How you'll learn
Our courses are taught in small groups, so our class sizes are never more than 16 people. You’ll complete individual exercises, group work and take part in discussions. You’ll also have the chance to get 1 to 1 support.
Where and when the course happens
Courses start each day at 9.30am and finish at 4pm. On both days, we have a morning break and an afternoon break, and 1 hour for lunch.
Our courses are delivered in person or online, via Zoom. If you attend online, you’ll need:
- a good internet connection,
- an up to date web browser,
- a webcam,
- a Google account to log in to Google Docs.
If you attend in person, you’ll need to bring a laptop or a tablet with you. We’ll provide everything else, including lunch.
Please note we are not able to share slides.
This course was previously called Content Design 2 day course.
Find out about Content Design
For more details on content design, visit our blog.
We also offer an advanced course in Content Design.