Digital Marketing Programme with Creative Quills and Footprint Digital

New Anglia Growth Hub can help your business access a range of business support services from hundreds of sources. The hub’sIMPARTIALservice is fully funded and provided at no cost to your businessand can help you access grants, finance, international trade support, skills, training and a range of other specialist advice from single point of contact.OurBusiness Growth Adviserscan talk with you over the phone or via Microsoft Teams or Zoom, or you can request a free appointment at your business premises.Our Business Support is available to all SMEs throughout Norfolk and Suffolk (UK).To get the most out of the service, call our local business support helpline:0300 333 6536Email: info@newangliagrowthhub.co.ukFollow us onTwitterandLinkedIn

New Anglia Growth Hub ERDF

Two of the regions most respected agencies  are on board to focus on the very latest trends in digital marketing &amp; brand development

<h3>Creative Quills Biography </h3>Creative Quills is a strategic marketing agency based on the University of Essex Knowledge Gateway. We know that communication can make or break a big idea. That is why Creative Quills specialises in B2B and tech. We work with innovators and the organisations that support them. Our web and strategy services take complex ideas and break them down to the essential message. By getting the right people thinking about you, we make your solution their starting point.<h3>Footprint Digital Biography</h3>Footprint Digital is a Digital Marketing agency with offices in Colchester and London. We are specialists in Search Engine Optimisation, Pay Per Click advertising and Conversion Rate Optimisation. Our purpose is to humanise and demystify digital through constant education and support so it is no longer an alien concept for colleagues, clients and our wider network. We want to revolutionise the way businesses do digital and share our knowledge along the way. Programme Dates 15th September - Creative Quills29th September - Footprint Digital13th October - Creative Quills27th October - Footprint Digital10th November - Creative Quills17th November - Footprint DigitalCreative Quills sessions Marketing Strategy and Target Audiences Without a marketing strategy, you can spend a fortune without making a single sale. We will look into essential elements like buyer personas, target markets, and your brand values. By taking a critical look at your activities, you can get the most out of your marketing budget.Creativity: Problem-solving and Idea Generation Do you find yourself defaulting to the same solutions and ways of thinking? In this interactive workshop, we will explore techniques that will help you to look at daily challenges with fresh eyes. Learn how to generate innovative ideas and practices in your business through a culture of creativity.Content Writing and Planning for Professionals How do you create a consistent output of quality content that actually helps your business to make money? In this session, you will learn how to align your content with your marketing strategy. By strategically choosing types of content, keywords, and channels, you can get the most out of your marketing.Footprint Digital sessionsThis series of events will cover key information to kickstart your Digital Marketing knowledge. Digital Marketing is a fast-paced and ever-changing topic that Footprint Digital’s experts will demystify by sharing their industry knowledge and experience. Expect to learn about successfully structuring your Digital Marketing department, the essentials of Search Engine Optimisation, Pay Per Click advertising and analytics and how best to tie everything together for the benefit of your clients. The content within this programme is designed for Marketing Managers, Directors and Business Owners and will benefit anyone in your business who is interested in learning how to structure a Digital Marketing department and join the dots between the various strategies within the discipline.Why you should apply to this programme●	Your website should be your hardest working sales person and more advanced technology than ever exists to optimise websites to work harder for you. Join these sessions to learn how to make your website benefit your business more. ●	Decisions about digital should be based on data, not gut feelings or opinion. These sessions will enable you to make better use of your data and strategise accordingly.●	If you are just starting your business or have been working in the same company for many years, it’s never too late to learn about the importance of Digital Marketing. These sessions will give you the confidence to talk to your team in a data-driven way.●	You don’t have to be a technical genius to understand how Google works and how you can increase your online presence. By joining these sessions you will learn the fundamentals of digital marketing and how to use data to measure your business’ success.●	The digital space is ever-changing and full of jargon. This can make it feel inaccessible and overwhelming; through this series of sessions we will demystify digital and increase your confidence within the discipline.What to bring with to the sessions:An open mind, a willingness to listen and share. Please also bring any issues and problems you are happy to talk about.FAQsI want to book for more than one person from my company?As this is an invitation only event, if you would like more than one person from your business to attend, please email ellie.read@newangliagrowthhub.co.uk. Within reason this should not be an issue, but this is a small group event.Will this be recorded?Yes this event will be recorded to enable you to revisit the event post-event for a short while through a passworded link. This will be sent out to attendees only after the event. The video will also be stored for evidence for auditing purposes as per the requirements of our funding regulations. This will not be made public to others.How can I contact the organiser with any questions?Please email ellie.read@newangliagrowthhub.co.uk if you have any questions or queries.What will be done with the information I supply?Your information will be stored on Eventbrite according to Eventbrite’s terms and conditions. Upon arrival you will be required to sign in on our attendance sheet, this is to provide evidence of your attendance and will be kept on the server as evidence for our ERDF funding. After your attendance will be stored on the secure Growth Hub CRM system. This is required in order to provide evidence of your attendance and eligibility for the course. This will be kept to the statutory dates any only accessible to Growth Programme and authorised personnel. If you request further contact from an adviser post this event they will use this information to contact you and log any future interactions, again to evidence for ERDF funding.State Aid DeclarationThis event is delivered, free of charge, to SMEs (SME is defined as an Enterprise with fewer than 250 employees and has either an annual balance sheet not exceeding 43m Euro or Annual Turnover not exceeding £50m) other restrictions may apply. This support is being provided as de minimis aid under EC Regulation 1407/2013 (De Minimis Aid Regulation). The value of this support has been calculated as £62.50.Please note: This is not a request for payment; we are merely required to notify you of the value, which will be relevant if you wish to apply or have applied for any other de minimis State Aid in the future. There is a ceiling of €200,000 for all de minimis aid provided to anyone organisation over a three fiscal year period (i.e. your current fiscal year and previous two fiscal years).This event, as with all the New Anglia Growth Hub events, is suited and intended for businesses already running and established. Please refer to courses by NWES and MENTA for courses more suited for those businesses who are pre-start or have been trading for less than 12 months

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