SEO for Lead Generation Fundamentals Webinar Training

We areCTI Digital. We build world-class digital solutions and campaigns for respected brands around the globe.CREATIVITY · TECHNOLOGY · INNOVATIONBased in Manchester, we are a full-service digital agency with a growing team of over 220+ talented and creative individuals.Established in 2003, by CEO Nick Rhind, we have become an industry leader by constantly investing in talented individuals, advancing technology and our clients’ visions. We have a wealth of experience providing award-winning, strategically informed web-based solutions for a diverse range of clients, from public sector organisations, like the British Council, to exciting leisure brands, such as Merlin Entertainments.

CTI Digital

An outcome-based training day covering SEO for Lead Generation Fundamentals.

This event is now closed. For more information please contact p.heap@ctidigital.com.

This course is ideal for marketers and content creators from B2B or service-based businesses that have a basic understanding of SEO, and are seeking to enhance their lead generation. You will enhance your knowledge of organic search marketing and gain a host of skills to use within your business.Where? Webinar(Due to the COVID-19 pandemic we will be conducting the training session through an interactive webinar. But don&#x27;t worry, the quality of the training will be the same!)When? 5th May, 9am - 1pmPrice? £100 + VAT(We also offer group discounts if you want to up skill your whole team. For more information please contact p.heap@ctidigital.com)“Really great session, plenty of information provided to enable us to set up an SEO plan and implement it - highly recommended!”Graham HeapSearch Engine Optimisation is the practice of creating and optimising digital content to best appear within search engines. Organisations with B2B, Professional Services, Public Sector, and other service-based organisations have a complex conversion funnel that requires varying content prevalence.We will cover areas of SEO such as keyword research, on-page practices, and technical SEO and more to target your content to the appropriate conversion points. Here is a list of topics that will receive training in;How Search Engines workGain a strong understanding of how search engines crawl your site and rank you in their organic search results.Key Ranking FactorsLearn which factors influence the ranking position of your website and why.Keyword ResearchLearn how to conduct keyword research to discover the search terms that will provide the foundation of your SEO campaign.Keyword IntentDiscover the importance of keyword intent research to ensure you target more qualified leads.Content MarketingLearn how creative content campaigns can help your SEO performance.On-Page SEOLearn what on-page SEO is all about and how it can impact performance.Off-Page SEODiscover the current practices that really help to increase your sites links, endorsements and rankings.Technical SEOLearn the basic technical SEO practices that ensure your site can be indexed by search engines.Measuring Results with Google AnalyticsLearn how to find and understand your organic search performance to report back to your business.After the SessionThe training session will end at 1pm, but not before a chance to test your knowledge with a fastest-finger-first quiz. There will be prizes at stake, so make sure you’re paying attention!

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SEO for Lead Generation Fundamentals Webinar Training

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