Wednesday, July 16

"Accelerate your Sales & Marketing to Unlock Growth and Maximise Impact"

During this workshop, you will discover proven strategies to enhance your sales and marketing efforts.

By Steve Saunders, Business & Performance Coach

Date and time

Wednesday, July 16 · 8:30 - 10:30am GMT+1

Location

Hotel Cromwell Stevenage

High Street Stevenage SG1 3AZ United Kingdom

About this event

Event lasts 2 hours

A Workshop Sponsored by Stevenage Borough Council

During this workshop, you will discover proven strategies to enhance your sales and marketing efforts. Learn how to leverage data-driven insights, optimise customer engagement, and create powerful campaigns that drive measurable results. Attendees will be able to utilise actionable tools and techniques to accelerate growth, increase revenue, and make a lasting impact in your market.

Venue: - The Cromwell Hotel, Stevenage

Date & Time: - Wednesday 16th July 8:30 am - 10:30 am

Agenda: Welcome and Introduction

The Power of Data-Driven Insights

- Understanding data analytics and its importance in sales and marketing
- Tools and techniques for gathering and interpreting data

Optimising Customer Engagement

- Building customer personas and understanding buyer journeys
- Effective communication strategies for different channels (email, social media, etc.)
- Personalisation techniques to enhance customer experience

Creating Impactful Campaigns

- Elements of a successful marketing campaign: planning, execution, and analysis
- Utilising storytelling and creative elements to connect with your audience
- Measuring campaign success and adjusting strategies accordingly

Actionable Tools and Techniques for Growth

- Overview of essential tools for sales and marketing (CRM, automation tools, analytics platforms)
- Tips for effective implementation and integration into existing workflows
- Open discussion about tools and techniques participants currently use

Summary and Close

We hope you leave inspired and ready to implement proven strategies to enhance your sales and marketing efforts.

We look forward to seeing you at the workshop and learning how you’ll apply the insights to increase your business growth.

Organized by

Steve Saunders, Business & Performance Coach

What do ALL successful business leaders and sports stars have in common?

They’ve all relied on coaches to unlock their full potential!

As your business coach, I’ll help you break through barriers, achieve results, and build a business you’re truly proud of. Using Action COACH’s proven system, combined with my own expertise and experience, I’ll provide the tools, strategies, and accountability you need to thrive.

What we Offer

When we work together, I’ll guide you to:

*Grow Your Profits: unlock proven strategies to increase revenue, improve cash flow, and maximise profitability.

*Take Control of Your Time: create the freedom to focus on what truly matters—whether it’s family, friends, or pursuing your passions.

*Build a Winning Team: develop a high-performing team that’s aligned, empowered, and focused on your business goals.

Why Work with Me?

Running a business can feel overwhelming—like trying to find the right path in a dense forest. That’s where I come in. Together, we’ll clear the way, uncover new opportunities, and build a roadmap to success. But let’s be straight; coaching isn’t for everyone. To make sure we’re the right fit, I always ask three key questions:

1/ Can I help you achieve your goals faster than you could on your own?

2/ Will the results we create leave a meaningful, lasting legacy?

3/ Are you ready to work hard, have fun, and celebrate the wins along the way?

If you said “yes” to the above, then let’s talk!

Take the Next Step

Successful athletes and business leaders know that having a coach is the ultimate advantage. Are you ready to take your business—and your life—to the next level?