AI: Understand It Before You’re Left Behind

🧠 AI: Understand It Before You’re Left Behind

A Beginner’s Guide for UK Business Leaders Aged 45+

📅 Date: Tuesday 16th September 2025🕒 Time: 11am-12pm⏳ Duration: 1 hour 💻 Location: Online (Zoom link provided after registration)🎟️ Cost: Free – Limited Places Available

🔹 About This Event

Is AI confusing, overwhelming or something you’ve avoided?

If you’re a business owner or senior leader aged 45+, you’re not alone. Most SMEs know they should be exploring artificial intelligence, but many don’t know where to start.

This online session will help you understand what AI is, how it affects your business, and what to do next in plain English, with no jargon.

This is your gateway to making smarter, faster decisions about AI before your competitors outpace you.

🎯 Who Should Attend?

• SME owners and directors (5+ employees)
• Aged 45+ and not from a digital-native background
• Non-technical but commercially savvy individuals
• Anyone who knows they need to understand AI, but hasn’t known where to start

📚 What You’ll Learn

• What AI is (and isn’t)
• How your competitors are already using it
• Where AI can save time, money, and improve customer experience
• Practical tools and examples; no tech speak required
• How to avoid the common mistakes small businesses make with AI

🗓️ Agenda

Welcome & Introduction

With Becky Lodge, Desk2Educate

00:05 – 20-Minute Presentation

“AI: Understand It Before You’re Left Behind”

With Becky Lodge and Chris Mason

A clear, accessible introduction to AI for small businesses

00:25 – Q&A Session (30 minutes)

Bring your questions – no matter how “basic” they feel. This is a safe space to learn.

00:55 – Wrap-Up & Next Steps

Get a free resource guide and options for further learning and bookable workshops with Becky and Chris.

🎤 Meet Your Hosts

Becky Lodge (BA Hons, FRSA) is the founder of Desk2Educate, a UK-based platform that helps SME leaders get to grips with AI and digital tools—without the jargon or overwhelm. Named one of Computer Weekly’s Top 100 UK Tech Leaders (2024) and a Women in Data Award Winner (2025), Becky is known for making complex topics simple, practical, and relevant to real-world business challenges and she works extensively with universities on business growth programmes across the UK.

With over three decades of experience in international sales and marketing at director level, she understands what matters to business owners—profitability, people, and keeping things running smoothly. Becky recently spoke at the House of Commons to help government and corporates understand how everyday businesses can benefit from being more inclusive and digitally aware. Her down-to-earth style has earned her the trust of thousands of SME owners across the UK who appreciate clear advice, straight talking, and solutions that actually work.

Join Becky on LinkedIn here.

Chris Mason, MBA is a seasoned technology leader with over 40 years of experience in software coding and engineering. Having started his career at the forefront of early computing, Chris has built a reputation for translating complex technological concepts into practical, business-friendly solutions. His work spans both corporate and SME environments, where he has led on innovation, digital transformation, and operational optimisation using tech and AI.

As a non-executive director (NED) at Desk2Educate, Chris plays a strategic role in helping UK-based SMEs and professionals understand and adopt emerging technologies with confidence. His ability to make AI accessible for non-technical audiences sets him apart, and he is known for delivering high-impact training and bootcamps that prioritise clarity, action, and business value. Passionate about lifelong learning, Chris also brings a strong commercial lens to digital adoption, ensuring that technology serves the real-world needs of business owners, not the other way around.

Join Chris on LinkedIn here.

💼 In Partnership With

Desk2EducateTech-for-good platform helping professionals and businesses upskill in AI, marketing, and digital strategy – without the overwhelm. Sign up to the waitlist here.

Xebra Accounting (Fareham)

Supporting the event with financial insight and business context.Guy Robinson, Partner at Xebra, helps SMEs innovate and modernise with confidence.

Join Guy on LinkedIn here.

❗ Why Attend?

AI is moving fast – and small businesses that don’t engage now risk being left behind. This free, one-hour CPD-style session gives you the clarity and confidence to start using AI with purpose.

You’ll leave understanding more than 90% of your peers – and ready to take action.

🤝 Not Technical? No Problem.

This event is designed specifically for people who aren’t tech experts.You won’t be asked to code. You won’t be made to feel left behind.Instead, you’ll learn in a friendly, informal space from two trusted experts who’ve helped thousands of people like you.

🔒 Reserve Your Place Now

Limited seats are available to ensure personal interaction and value.Register now to receive your Zoom link and take the first step toward digital confidence.

👉 REGISTER TODAY – Because the longer you wait, the further behind you fall.