AMLeaders - Miami

Affiverse

AMLeaders: MasterClass on affiliate program management by industry experts. Unlock skills, global strategies, effective marketing and more..

InterContinental Miami, an IHG Hotel

ABOUT AMLeadersWelcome to AMLeaders, a half day "in-person" workshop focused on affiliate program management and partnership marketing disciplines for affiliate program managers working brand, agency and network side.Learn the latest trends and tactics from industry experts in these world class workshops directed and curated by Affiliate Marketing veteran, Lee-Ann Johnstone, Founder of Affiverse and brought to you in partnership with Hello Partner at PILive (Miami) Access the highest level of expert-led content from veterans in the field of affiliate and performance marketing from around the globe and across varied disciplines and verticals. This event is all about helping top brands develop and train their in-house affiliate program management teams and keeping our industry learning exactly - what’s new and trending across the entire Affiliate + Partnerships Economy. AMLeaders - will offer an intensive half day learning with a "Chatham House Rules" premise offering a variety of interactive workshop sessions from our unqiue Affiliate Program " ER" triage, In depth Expert Masterclasses , Interactive Panel Discussions and practical Workshops along with fantastic personalized and high access to experts for 1-1 in person industry networking.The event seeks to bring together leading affiliate marketing experts and practitioners together to tackle key areas of focus, helping affiliate managers get the best out of their program performance. We'd also like to thank: Phonexa, a leading pay-per-call and affiliate marketing and lead gen tracking solution for supporting this key learning event. WHO ATTENDS AMLeaders?Whether you are a seasoned player in the affiliate marketing realm or someone exploring ways to harness the potential of Affiliate and Partnership Marketing for your business, AMLeaders is a resource you’ll bookmark to attend at every event! Our workshops are designed to equip, educate, and empower you, ensuring you stay at the forefront of the Affiliate Marketing industry. Join us on this transformative journey to discover new ways to adapt your program strategy and unlock the full potential of affiliate marketing and program management tactics for your business growth.WHEN?16th April 2024WHERE?InterContinental Hotel , Downtown MiamiTIME:09:00- 13:00_________________________________________________________________________

Agenda

Arrival & Welcome

Start your day with industry veterans giving you the inside scoop on what this industry is facing in 2024 and how to navigate the changes ahead. This conversation is delivered under the guise of  a  Chatham House Rules Agreement! This is a strictly “No Fluff” session!  You’ll get just honest advice and real insights and opinions are given!

Workshop 1:The Chatham House Rules Panel - Navigating the Evolving Landscape

How to market and sell your affiliate program attracting new publishers, by leveraging the power of your own personal brand.

Masterclass 2: Learn the Art of Social Selling & Attracting New Partnerships

Refreshments & Networking Break

Ditch the tired tactics and ignite explosive growth in your affiliate program! This masterclass equips you with the 5-Step Flywheel Framework: uncover hidden partner gems, harness AI-powered automations, and future-proof your affiliate growth strategy amidst current industry shifts. Leave with actionable tactics, fresh inspiration, and plan to propel your affiliate program forward to the next level. Don’t miss this chance to rethink, reimagine, and reignite your affiliate success!

Workshop 3: Building an Unbreakable Affiliate Growth Engine

Triage your affiliate program with industry veterans

Tap into years of industry expertise with a selection of industry veterans who will help solve and overcome your current program challenges  – quickly. This is a practical hands-on triage  experience that offers you access to decades of experience and an opportunity to build a growth strategy that will help you fast track all aspects of your affiliate program straight after you leave this event!

Table 1 : Tracking & Incrementality & Fraud Management Tactics
Stephanie Harris, CEO, (PartnerCentric)

Table 2: Future Forward & Economies of scale in a fractured partnership economy
Lee-Ann Johnstone, Founder, (Affiverse)
Leanna Klyne, Head of Agency Services, (Affiverse)

Table 3: B2B Brand Swaps – Getting Partnerships Unlocked
Matt Frary, CEO, (The Partner Agency)

Table 4: Leveraging AI for outreach and discovery – Tips, Tools, Tricks
Wade Tonkin, Director, Global Affiliate Marketing, (Fanatics, Inc)

Table 5: Recruitment, Tools, Best 

 Workshop 4: Welcome to the ER - Live Affiliate Program Triage  Sessions 

We’ll be announcing the full details of each workshop as mentioned in the agenda along with showcasing the Panelists, Presenters and masterClass speakers you will meet – soon!