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BIC's Implementing Thema Half-Day Training Course

Book Industry Communication

Tuesday, 30 October 2018 from 13:45 to 17:00 (GMT)

BIC's Implementing Thema Half-Day Training Course

Ticket Information

Ticket Type Sales End Price Fee VAT Quantity
BIC Members
BIC members only. Travel and accommodation costs are not included in the ticket price. Invoice available on request – contact Alaina-Marie ( for further information.
22 Oct 2018 £165.00 £9.57 £34.91
Friends of BIC
For BIC Non-Members, who are members of any of the following organisations: ALPSP, BA, BookMachine, CILIP, EDItEUR, IPR Licensing, NAG, PA, PLS. Travel and accommodation costs are not included in the ticket price. Invoice available on request – contact Alaina-Marie ( for further information.
22 Oct 2018 £200.00 £11.49 £42.30
IPG members are eligible for a 20% discount on the BIC Non-Member ticket price - email for further information. Please note: travel and accommodation costs are not included in the ticket price. Invoice available on request – contact Alaina-Marie ( for further information.
22 Oct 2018 £230.00 £13.14 £48.63

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Event Details

Created by the book industry, for the book industry

For an empowered, informed supply chain

Established in 1991, BIC is an independent, not-for-profit organisation without commercial objective or emphasis. We pride ourselves on working collaboratively with key stakeholders in the UK book industry to produce quality training courses that are created and delivered by expert, highly respected trainers on a wide range of supply chain topics. Being a not-for-profit organisation, BIC is able to offer all of its training at highly competitive rates. If there is a topic that you would like us to provide training on, that we do not provide at present, get in touch; we also welcome enquires about the provision of bespoke in-house courses.





BIC's Implementing Thema Half-Day Course 


Purpose of the Course
By providing an introduction to Thema – the international subject classification scheme for the global book trade – this course will explain the need for such a scheme; its origins, development and uptake; its benefits across the trade; and the key differences (and similarities) between the BIC subject classification scheme and Thema.  


Benefits of Attending
Besides providing an overview of Thema (as outlined, above), this course will guide delegates through the processes involved in implementing Thema in their systems and product records, and in managing the migration from BIC (the current UK standard) to Thema (its international replacement). 

While not a detailed, comprehensive training session in Thema coding practice, this course will include some guidance on best practice in Thema application, in the context of demonstrating how accurate Thema subject classification is essential for effective search and discovery in-store and online.

To ensure our attendees get the most out of the day, we limit the number of delegates for this course to 12.


Course Level
This course is aimed at anyone with an interest in book product data quality in general, and book subject classification in particular. Whatever your background, whether from an editorial, marketing or systems perspective, this course is relevant to individuals from all professional disciplines within the trade. Some familiarity with bibliographic subject classification (e.g. use of schemes such as BIC, BISAC or Thema) is assumed, but not considered essential.


Course Outline
Prior to the course, delegates will be contacted to enquire whether they have any specific areas of concern / interest. Although the course can be tailored to its attendees to a certain degree, the overall content is as follows:

1. An Introduction to Thema

  • Origins
  • Benefits for users
  • Development
  • Adoption
  • Key differences and similarities between Thema and the BIC subject classification scheme

2. Implementation

  • Product records
  • Systems
  • Managing the migration from the BIC scheme

3. Context

  • How Thema codes are used and interpreted throughout the book industry supply chain

Read the full course outline here.


The Trainer

Howard Willows

Howard Willows

Senior Manager, Data Development

Nielsen Book

Howard has been driving the development of Thema – the international subject classification scheme for the global book trade – from its inception in 2011, and was the first Chair of the Thema International Steering Committee. Working in the book trade since 1987, Howard has been associated with the development of a number of industry standards, including the BIC Standard Subject Category Scheme and ONIX. 

At Nielsen Book, Howard has key responsibilities for all aspects of product data quality and the development of systems and processes in conformance with approved industry standards.



Feedback for this Course
What component of the training was most effective for you? “All of it. I needed to know more about Thema as I was starting from scratch. I needed a proper understanding of what it was, how it works, who uses it and how we could implement it. This course tackled all these points in a methodical, sensible and informative way.” - Anon.

“I would recommend this course and will communicate elements of it across my business.” - Anon.

“Come get your questions answered.” - Gopi Rajendran, Klopotek



Date & Frequency of this Course in 2018
Tuesday 30th October 2018.
This course will run twice in 2018.


Bespoke and In-House Training
BIC is committed to providing high quality, accessible training for the book industry. We are able to provide both bespoke courses and in-house training to suit your requirements. This courses is suitable for in-house training so please do contact us to request further information or to make a booking:


Course Location
Faber Creative Spaces, London.

Located on the fourth floor of Faber. Each Faber Creative Space comes with excellent technical facilities, including WiFi and audio-visual equipment.The intimacy of the Academy Space, with its archive of reference, fiction and poetry books and decor that nods to Faber’s history, is perfect for creative meetings, training sessions and away days.

Faber Creative Spaces are accessible via excellent transport links and a lift to the fourth floor.


Course Length
This is a half-day course.


BIC Members £165 + VAT
Friends of BIC £200 + VAT
Non Members £230 + VAT

NB: Travel and accommodation costs are not included in the ticket price.

Discounted rates apply to BIC members only.
Not sure if your organisation is a BIC member? Check our members list here.

Alternative Payment Option: If you would prefer BIC to invoice your organisation directly, please contact note that this process will incur a £20.00 administration fee.


On the Day 
Refreshments will be provided throughout the afternoon.


WiFi Access
A password will be provided on the day to delegates.


Travel Information
Tube / Rail station:
Holborn, Tottenham Court Road, Russell Square |

London City Airport – 9 miles, ca 20 min by car
Heathrow – 20miles, ca 30 min by car
Luton – 33 miles, ca 50 min by car
Stansted – 36 miles, ca 50 min by car
Gatwick – 32 miles, ca 60 min by car

Car parks:
Bloomsbury Square Carpark (approx 3 min walk)



Conquer Publishing Discoverability with BIC
BookMachine have teamed up with BIC to make sure that everyone who takes a BIC training course can be discovered quickly on BookMachine Connect. The courses are taught by experts in their field and teach all the core skills that those working in the publishing supply chain need to make a success of their careers. Find out more here: 



Course Cancellations

Please note: as we price our training courses so keenly, the running of them is dependent on there being a set minimum number of delegates registered by the time the booking period ceases. For this reason, please be aware that unfortunately some courses may be cancelled if this requirement is not met. Should this happen, BIC will arrange for full refunds for all training courses booked. We will liaise with registered delegates at least 2 weeks prior to each course date regarding this. BIC apologies for any inconvenience caused.


Refund Policy

Please take a few moments to familiarise yourself with our refund policy:

Should you need to cancel your ticket, refunds may be given as follows:
Up to 6 calendar weeks (i.e. 42 calendar days) before the event: full refund
Less than 6 calendar weeks, but more than 2 calendar weeks (i.e. 14 days) before the event: 50% refund
Less than 2 calendar weeks before the event: no refund.

If you (or a colleague in your place) do not attend the training course you have booked, no refund will be given.

Please note: Tickets are transferable within your organisation.

Do you have questions about BIC's Implementing Thema Half-Day Training Course? Contact Book Industry Communication

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When & Where

Faber Creative Spaces
Bloomsbury House
74-77 Great Russell Street
WC1B 3DA London
United Kingdom

Tuesday, 30 October 2018 from 13:45 to 17:00 (GMT)

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Book Industry Communication

BIC is an independent organisation set up and sponsored by the Publishers Association, Booksellers Association, the Chartered Institute of Library and Information Professionals and the British Library to promote supply chain efficiency in all sectors of the book world through e-commerce and the application of best practice, standard processes and procedures. We have excellent relationships with all major standards bodies and we work closely with the Book Industry Study Group in the US.

BIC unites all sectors of the publishing industry, so whether you're a publisher, on-line retailer, "bricks & mortar" retailer, distributor, library (academic or public), wholesaler, digital partner, literary agent, conversion house, or any combination of these, we're here for you. We offer a "one stop shop" experience, impartial advice and support on anything & everything related to the Supply Chain (digital and/or physical) and we always love to hear from our members...and anyone who might like to become a member. Your feedback is invaluable to us.

We want to hear your ideas, what you're working on, what's challenging you right now, and what changes/developments/projects etc you think the industry might benefit from - so that we can work on your behalf to deliver solutions.

Finally, as an FYI: without neglecting the printed book world, BIC will now be focussing an increasing amount of its energy on work in the Digital Supply Chain.


Digital & Physical Supply Chain, EDI/e-commerce, Metadata optimisation, Training courses, Industry Accreditation Schemes, Product Identifiers/Bar codes/ISBNs etc..., ONIX, Bibliographic standards, RFID, BIC Codes, Web Services, Addressing industry needs, Best practice


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BIC's Implementing Thema Half-Day Training Course
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