Bridging the imaginative divide webinar

Architecture, information and inspiration from RIBA Journal, the UK’s largest-circulation architecture magazine, published for the Royal Institute of British Architects since 1893.If you have any queries about RIBAJ events, please contact:Richard Tomlin on richard.tomlin@riba.org

RIBAJ

Join RIBAJ, in partnership with Lumion, for an hour of insight, practical strategies, and real-world examples on visualisation.

In an era of AI-driven workflows, immersive tools, and increasingly complex design challenges, visualisation has become far more than a presentation technique.This lunch and learn webinar brings together leading voices from academia, technology, and practice to explore how visualisation shapes design thinking, communication, and decision-making:<h3>Speakers:</h3><ul><li>Dr Michal Gath-Morad, assistant professor of architecture, and director of the Cambridge Cognitive Architecture Group, University of Cambridge, will share how visualisation tools shape not only what we communicate, but how we think as designers, providing a compelling exploration of the cognitive mechanisms behind representation, and how architects can harness them to create clearer, more human-centred design narratives.</li><li>David Weir McCall, head of product, Lumion will provide a practical, industry-grounded perspective on visual communication, demonstrating how modern tools can help architects iterate faster, collaborate more effectively, and craft design stories that resonate with clients, communities, and decision-makers.</li></ul><ul><li>Ashley Broughton, principal architect, AGORA Architects, will provide a case study on how Agora Architects used visualisation to articulate the ambition, sustainability strategy and community value of a major eco-design proposal to illustrate how clear visual storytelling can build trust, reduce planning friction and help stakeholders grasp the full potential of a project.</li></ul> This event has been sponsored by <a href="https://lumion.com/" title="https://lumion.com/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Lumion</a>

Our {communityGuidelinesLink} describe the sort of content we prohibit on Eventbrite. If you suspect an event may be in violation, you can report it to us so we can investigate.

To report other categories of prohibited or illegal content, submit {link}

Bridging the imaginative divide webinar

More events from RIBAJ

Discover more events from RIBAJ, from Business to other experiences you might love.

Still looking for the right event?

Explore all online events to browse and filter by date, category, and more.

Bridging the imaginative divide webinar

More events from RIBAJ

Discover more events from RIBAJ, from Business to other experiences you might love.

You might also like...

Browse more events with different dates, prices, and formats to find your next great experience.

Still looking for the right event?

Explore all online events to browse and filter by date, category, and more.