Build A Business: Marketing - The Essentials

Books and e-books, events, reading groups, free computer, internet and wi-fi access, children's storytimes and rhymetimes, Council information, newspapers, study space and meeting rooms - find them all and more in Trafford Libraries! It's free to join by logging on to our website or visiting any library in Trafford.

Trafford Libraries

Understand marketing's must-know basics to get your business out there and noticed

Altrincham Library

Build a Business

All you need to start a business, from the idea through to operating a successful endeavour; Build a Business is here to help. From introducing the £5 million of databases the library offers to analysis of your businesses IP and comprehensive 121 support.

Join Rachel Craig and Karen Macwee from Ruche Marketing who'll be delivering Build a Business's all new marketing workshop to microbusinesses, SMEs, entrepreneurs, pre-startups and startups on the core essentials of marketing to get you started. Rachel and Karen combined have almost 40 years of marketing experience and have designed this workshop to help give you the skills, knowledge and confidence to market your business successfully. The workshop will cover: Understanding your customers/customer segmentation Building an effective marketing strategy Planning marketing campaigns Building a brand through consistent marketing Simple search engine optimisation (SEO) techniques Creating effective social media content Understanding PPC and display advertising They'll also be on hand to answer any specific marketing questions about your business. PLEASE NOTE: This workshop is part of our Build A Business in GM Libraries programme, funded by the UK Shared Prosperity Fund. To be eligible to attend this workshop you must either:Own a small business (including sole traders and microbusinesses) OR You are thinking of starting a business or have a business idea you want to developYou or your business also needs to have a postcode within one of the following Greater Manchester authorities: Bolton, Bury, Oldham, Manchester, Rochdale, Salford, Stockport, Tameside, Trafford or Wigan.Find out more at <a href="https://buildabusinessgm.org/" title="https://buildabusinessgm.org/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">buildabusinessgm.org</a>