Product Talks Brought To You By Innovify

Product Talks group, was created to be a network of Product Managers where people can share ideas, and foster their own professional development. Our community is growing fast and we have an expert speaker line-up covering digital products across sectors.

Agenda

6.00pm - Open and Networking (there will be pizza!)

6.30pm - Startups: Building your first prototype by Lisa Terziman

7.00pm - Tools and data to drive product enhancement by Lorenza Ruiz

7.30pm - Q&A, Close and Networking

8.00pm - To the pub

Our Speakers - Lisa Terziman & Lorenza Ruiz

Lisa Terziman - Director of Salt Edge Limited, London Office

Lisa has started her own entrepreneurship journey right after finishing Computer Science College. She co-founded Fentury - a personal finance advisor app, helping its user to get better at savings. Being for 5 years in the FinTech space, Lisa is currently in charge of the Business Development Office in London for Salt Edge Inc. – a Canadian based startup which helps banks, lenders and other financial companies to exchange information between each other using a unified API Gateway. Lisa has experience in running and scaling startups from scratch, building MVPs and improving the overall user experience, B2C and B2B business models, marketing and sales.

Key points that will be covered:

• Principals of Design Thinking

• What is UX?

• Own failure story: Waterfall vs Agile

• Structure, Skeleton, MVP

• Feedback loop and client testing

Lorenza Ruiz - Founder and CEO @SCREENLO and ex-Googler

Lorenza is the founder of Screenlo which aims to be the number one Digital Out-Of-Home Programmatic Demand Side Platform (DSP). Lorenza has product management expertise having worked for full time for Google London and fintech company Secure Trading. Lorenza holds an MSc in Innovation Management from Imperial College Business School and her expertise lies in using previous user engagement data to drive change.

Key points that will be covered:

• Backend data and how to use to drive sales and improve website

• User experience and heat maps

WeWork Tower Bridge

This event is being hosted at WeWork Tower Bridge. WeWork is the platform for creators. We provide the space, community, and services you need to create your life’s work. To learn more send an email to joinuslondon@wework.com or call 0203 695 4926

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