Agencies often fall into the trap of splitting Client Services and Strategy into silos. Client Services become the “doers,” while Strategy becomes the “purists.” The result? Inefficiency, over-servicing, missed opportunities, and frustrated clients.
In this webinar, Jo Rogers (Client Success Matters) and Simon Akers (Archmons) will unpack the tension between these two vital functions and show you how to reframe the relationship into a partnership that drives better work, stronger relationships, and agency growth.
You’ll discover:
- Why the CS vs Strategy divide holds back client retention and growth.
- How to reposition Client Services as strategic partners (not just project managers).
- What a healthy CS × Strategy collaboration looks like across the client lifecycle.
- Practical steps to embed a client-centric culture in your agency.
This isn’t theory. It’s based on real-world agency experience. Expect honest discussion, examples you’ll recognise, and frameworks you can use straight away.
Who it’s for: Indie and mid-sized agency owners, Client Services Directors, Heads of Strategy, and MDs looking to unlock growth by getting CS and Strategy working as one.
