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Event description
This workshop explores the Business Model Canvas (BMC), allowing founders to present and analyse their business in a concise, easy manner.

About this Event

*Please note that this is the first workshop in a two part series*

Being able to explain your business succinctly and analyse your business model can be challenging. This workshop introduces the Business Model Canvas (BMC), allowing founders to explore, present and analyse their business in a concise, easy to understand manner. This workshop builds on the Value Proposition Canvas (VPC) workshop and requires attendees to have attended this or have already built a VPC.

Course Content:

• The Business Model Canvas (origins and examples)

• Building your business model canvas

• Exploring alternate business models for your business

• Finalising your first BMC

• How to present your canvas


Two 2 ½ hour workshop sessions with practical exercises. Attendees are expected to view a video and complete preparatory reading prior to the session.

Workshop Leader Biography:

John Cooke is an experienced entrepreneur and start-up specialist having worked directly with over 150 founders of early-stage businesses in the last 5 years – delivering 121 coaching, workshops and consultancy. Prior to this John headed up Business Development for Vistage (the World’s largest CEO coaching organisation). Before Vistage, John setup and ran his own software business in the UK and USA (raised over £1mill in investment, sold skills management solutions to enterprise clients direct and through partners, including IBM) before selling the business to a US company. John started his career at IBM and spent 8 years at Microsoft.

Registered attendees will be sent a Zoom link for the workshop and the preparatory work prior to the session taking place.

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