Name: Defining Your Offer Workshop Edinburgh
Start: 2016-11-03T10:00:00Z
End: 2016-11-03T16:00:00Z
Location: COSLA Conference Centre

Defining Your Offer Workshop Edinburgh

P&P is a programme supporting third sector providers to prepare for, and showcase good practice in the journey to Self-directed Support and personalisation. P&P is open to all third sector providers.P&P is hosted by CCPS, the Coalition of Care and Support Providers inScotland, with financial support from the Scottish Government.CCPS is a company limited by guarantee registered in Scotland No. 279913, registered with the Office of the Scottish Charity Regulator as SCO29199. The company’s registered office is Norton Park, 57 Albion Road, Edinburgh. EH7 5QY

Providers & Personalisation

Background With increasing numbers of people arranging and purchasing their own support, providers need to be able to define themselves in a new ‘marketplace’. How can providers market their support without losing their values?   This one-day practical workshop uses an approach called ‘relationship marketing’, which builds on providers’ strengths in establishing relationships with stakeholders and supported people. It recognises the strong values base of third sector organisations. The workshop’s outcomes will be for participants to: 
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Have more understanding of what marketing can mean in the social care sector
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Understand their role within their organisation in regard to marketing
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Be able to develop or contribute to a comprehensive income generation/marketing strategy for their organisation
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Feel more confident about marketing their services to individuals
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  Previous participants said:  ‘It got me thinking outside the box. Rather than just the environment changing… I've realised we need to change.’ ‘Very clear definitions and options for discussion and feedback.’  ‘I saw a way forward which may be much more relevant and useful to my organisation’ ‘Excellent presenter who was able to adapt presentation based on comments/questions.’  ‘Speaker very knowledgeable and unpretentious. Made everyone at ease from beginning of workshop.’ ‘I thought the style of facilitation was refreshing and allowed for flexibility in accordance with the needs of the group.’     About the trainer Graeme Reekie is a qualified trainer and manager with over 25 years’ experience in the not-for-profit sectors. His consultancy ‘Wren and Greyhound’ specialises in organisational development and sustainability. He has contributed to CCPS programmes since 2013 including Leading the SDS Change; Doing Things Differently; and the highly regarded Coping with Cuts. These one day workshops are free to attend and are aimed at voluntary sector support providers.  Tea, coffee and registration will be from 9.30am and the event will start at 10am.
They are hosted by Providers and Personalisation, CCPS.

COSLA Conference Centre

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Defining Your Offer Workshop Edinburgh

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Defining Your Offer Workshop Edinburgh

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