Free

Democratizing online controlled experiments at Booking.com

Event Information

Share this event

Date and Time

Location

Location

35 Fountain St

Manchester

M2 2AN

United Kingdom

View Map

Event description

Description

In 2018, Rentalcars became BookingGo, the ground transportation division of Booking.com. We’re the place where travel and transport come together, with a shared mission: empowering people to experience the world.

We’re creating a ground transport experience that’s as frictionless as it is comprehensive. No hidden costs. No surprises. Nothing short of the ideal solution for each and every customer, wherever their journey takes them.

On the 26th of February we will be joined by our colleague from Booking.com in Amsterdam, Lukas Vermeer as he talks about ‘Democratizing online controlled experiments at Booking.com’.

Throughout Booking.com we have a strong focus on CRO and A/B testing.

'At Booking.com we have been conducting evidenced based product development using online experiments for more than ten years. Our methods and infrastructure were designed from their inception to reflect Booking.com culture, that is, with democratization and decentralization of experimentation and decision making in mind.​ ​In this ​talk we explain how our approach has allowed such a large organization as Booking.com to truly and successfully democratize experimentation.’

Lukas combines industry experience in online experimentation and Data Science with an academic background in computing science and machine learning.

Lukas works as a Senior Product Owner for Booking.com and is responsible for the internal tooling and training that helps product development improve the customer experience in measurable steps through thousands of experiments.

http://lukasvermeer.nl/.

Agenda:

Join us from 6.30-7 for pizza and drinks

Introduction from Sarvesh Govindappa, BookingGo’s Global Head of Product

7.00-8.30 – Talk and Q&A with Lukas

Followed by more drinks and networking

Share with friends

Date and Time

Location

35 Fountain St

Manchester

M2 2AN

United Kingdom

View Map

Save This Event

Event Saved