"A huge thank you for a really interesting, engaging and useful course. I’ve already used the design principles in a short report, and I’m working hard on improving my PowerPoint skills with the advice and tips you provided."
- Client-side insight professional, telecoms -
We are all designers… we use graphic design software every day in the form of PowerPoint. Yet we are never taught the fundamental principles of design. Why does one design look good and another, for some unidentified reason, simply look wrong?
Likewise, we’re constantly pushed to use our designs to tell a story, so why do the slides we create fail to resemble the story we want to tell? We have a lot of information to translate into a simple chart, but it is difficult for one chart to tell a story without proper training.
We have the solution…
This is an essential course for anyone interested in improving their storytelling abilities through the design of reports and presentations using data. Simon Dunn, creative director at Keen as Mustard Marketing, will guide you through the core principles of design, how to use PPT properly and how to find and use appropriate imagery. Nicole Huyghe, managing director and founder of Boobook, will focus on how to condense [big] data into a few clear charts and how to select the right chart for the story you want to tell.
Who should attend?
Data, research, insight and market intelligence professionals who need to create reports, charts, presentations or stakeholder communications – both agency and client side.
ABOVE: Some slides from the course
This is what we’re offering…
1. Learn the principles of good design and how to apply them
2. Learn PowerPoint tips and tricks to speed up and improve your use of PowerPoint
3. Learn to create relevant and appropriate charts that enhance the story you want to tell
What’s in it for you?
By the end of the course you will have a fundamental understanding of what makes a design and a chart effective. You will be able to apply this to your presentations and reports to improve them visually and support clear storytelling. You will also be able to improve the efficiency of your use of PowerPoint day-to-day.
What you need to know…
- One full day training in a small group
- You will receive a handout of all slides at the end of the course
- You will need a laptop with the ability to connect to the internet via Wi-Fi