Are you interested in how Digital is transforming businesses? Are you involved with establishing strategies and change in the Digital landscape at the level of a Product / Service lines or for a whole business? Have you maybe tried an Agile transformation that delivered little perceivable benefits? Have you found that traditional strategic frameworks do not visualise very well the complexity of Digital strategies?

This one day course is following-up from a few talks on the subject of Digital strategies and using Wardley maps to establish situational awareness. Wardley maps offer a new perspective on strategy, particularly fit for the digital world. From the Genesis of new ideas to the rapid evolution towards their industrialisation as a platform. Maps offer an awareness of the context and how to play the strategy at multiple levels of the value chain.

Course objective: This course will enable the participants to get a better understanding of Digital Strategies and how to use maps to establish situational awareness and approach their strategy using adequate patterns.

What you will learn

• The multiples dimensions of Digital Strategies.

• Foundational concepts to Mapping.

• The practice of the steps to building a map, including Purpose, User identification, User Needs, Value Chain and Map. Delegates may work from fictive scenarios, industry scenarios or their own real-life challenges.

• Understanding of the main patterns of movement, climate and inertia.

• High-level understanding of the process of mapping and an overview of more advanced climatic patterns, doctrine and gameplay that will be covered in the subsequent courses.

Suitable for:

• Anybody involved, or with an interest, in the fields of Digital change, Digital strategy, Digital transformation or Agile transformation programmes.

• Strategists looking to build their initial understanding of Wardley maps.

• Product Managers, Product Owners, Architects looking for a new approach to their product development and strategy

• Business owners, senior leaders looking to take a new approach in the fast-evolving Digital landscape.

This one day course is new content and the first in a series on Digital Strategies, hence it is highly discounted and the attendees will be encouraged to provide feedback. Included in the price are refreshments and lunch.

The course will run from 9:00 AM to 5:30 PM on Friday the 11th of October. There will be morning and afternoon breaks and 1 hr lunch.

We have two types of tickets on offer:

• Attendance to the event, PDF material, support during the event

• Attendance to the event as per above + 1 Hr one-to-one Zoom mentoring call in the following weeks/months

The course is providing by Henko Limited, registered in England and Wales with registration number 10910832.