A hands-on, in-person workshop that covers how to plan, create and deliver effective direct mail campaigns!
Direct Mail Workshop!
If you are serious about growing your business in 2026 and like many others are fatigued with emails and digital...let us intorduce you to the print and mail channel that delivers results. With results as high as 7.2% from a warm campaign to 0.5% for cold, this really is a channel you can no longer ignore in your sales and marketing process.
What you will learn -
A practical, in-person workshop that takes you through the entire direct mail process from identifying prospects and refining your message to planning and executing a campaign. Attendees will leave with a simple framework, free resources and the beginnings of their own direct mail campaign plan.
✔ Why direct mail delivers results in a digital world
✔ How to identify the right audience for your campaign
✔ What messages get opened, read and acted upon
✔ How to measure success and calculate ROI
What you will takeaway -
- Practical tips to plan and deliver successful campaigns.
- Real examples of businesses achieving growth.
- Free resources and templates to get you started.
- A simple framework you can use to build your own direct mail campaign.
Numbers are limited to make sure each business benefits from the Workshop, so make sure you book now to avoid dissapointment.
Good to know
Highlights
- 4 hours
- all ages
- In-person
- Free parking
Location
Burgess Hill Town FC
Maple Drive
Burgess Hill RH15 8DL
How do you want to get there?
Agenda
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Arrival, Networking & Refreshments
Tea, coffee and introductions What does your business do? What marketing are you currently using?
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Why Direct Mail Still Works
The psychology behind physical mail Why digital channels are becoming harder and more expensive Direct mail statistics every business should know Where direct mail fits into a modern marketing strategy Outcome: Understanding why direct mail remains a powerful marketing channel.
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The Foundations of a Successful Campaign
Audience Data Timing Offer Format Follow-up The six ingredients every campaign needs.Exercise: Who is your ideal prospect? Outcome: Attendees begin identifying their target audience.