Effective Messaging (DMs) on LinkedIn

You must be based in Oxfordshire and have completed Enterprise Oxfordshire’s Business Support Tool since the 1st of November 2025 to attend this event. If you purchase a ticket without completing this, your ticket will be cancelled. Business Support Tool - Enterprise Oxfordshire Business

This practical webinar shows Oxfordshire SMEs how to write LinkedIn DMs that actually get replies. Learn proven approaches to hit 17%+ response rates, stand out in busy inboxes, and turn cold outreach into real conversations.

Most LinkedIn messages get ignored. Industry‑wide, average reply rates sit at around 0.6%, which means a lot of time and effort wasted.

This webinar for Oxfordshire SMEs will show you how to do things differently.

We’ll unpack what makes effective LinkedIn messaging – from first impression to follow‑up – and share proven approaches that consistently achieve 17%+ response rates. You’ll see real examples of what works (and what doesn’t), and leave with templates and tactics you can adapt for your own outreach.

You will learn:

• How to message prospects without annoying them or sounding spammy
• How to improve your reply rate so you don’t get ignored
• How to set a natural, conversational tone that feels human, not scripted
• How to show up differently and captivate attention in a crowded inbox
• What makes the perfect outreach message to drive conversation
• Simple methods to move from DM to sales call or next step without pressure

Messaging your connections on LinkedIn looks simple – it’s “just a quick message” – but many business owners and sales teams get it wrong. This session breaks the process down into clear, repeatable steps you can start using straight away.

Minimal Financial Assistance (MFA) scheme

The Growth Hub programme operates a Minimal Financial Assistance (MFA) scheme. All SMEs which receive support under this programme are being aided under the UK Subsidy Control Act (2022) and The Subsidy Control (Gross Cash Amount and Gross Cash Equivalent) Regulations (2022 No. 1186).

MFA allows a beneficiary to receive up to £315,000 of Subsidy over a three-fiscal year period (i.e. the current and previous two fiscal years). The value of MFA given is the gross cash amount or the gross cash equivalent of the subsidy. The MFA value of this webinar is £416.50.

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