Getting started with Customer Experience Mapping

Dive into the world of Customer Experience Mapping and learn the value of this exercise.

This is not journey mapping, this is a deep dive into the entire customer experience - from awareness through to advocacy and every step inbetween.

Customer Experience Mapping gives you a holistic understanding of how your brand is represented across every consumer touchpoint. It allows you to pinpoint where a service is not up to scratch, or a critical stage in the experience is underserved. It helps you reflect on your business operations and differentiate your offering from competetitors.

This simple exercise can take a few hours with the right people in the room. Our workshop will take you through the steps to prepare and run a workshop with colleagues and how to interpret the information in front of you.

✅ Transform your retention challenges into growth

✅ Optimise user journeys for lasting customer loyalty

✅ Gain market share by differentiating your holistic offering

✅ Reduce your cost to serve