Getting started with LinkedIn to grow your business

Welcome to the Business & IP Centre (BIPC) Sussex Eventbrite

BIPC Sussex

Are you unsure about using LinkedIn for your business? This session will give you the confidence to get started.

LinkedIn can be used to grow a valuable network, somewhere to raise your profile and share your opinions and passion for your work. It's an effective platform to grow your network and spark or join conversations about topics that are important to you. It's also the best platform for B2B marketing and attracting talent.But if you're not sure where to start, you can end up wasting a lot of time trying to muddle through. Or, you keep putting it off and fail to get started in the first place, and great opportunities pass you by. This 'getting started with LinkedIn session' with <a href="https://www.linkedin.com/in/kerry-watkins/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Kerry Watkins</a>, founder of <a href="https://www.socialforgood.co.uk/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Social For Good</a>, will be interactive, practical and fun, and you'll leave motivated and inspired to do more on LinkedIn.This session will cover:<ul><li>Who uses LinkedIn and why?</li><li>The potential of LinkedIn for your business</li><li>Optimising your LinkedIn profile</li><li>Growing your network strategically using LinkedIn search</li><li>Optimising your LinkedIn company page</li><li>Publishing posts, articles and polls </li><li>Engaging with others and LinkedIn etiquette </li></ul>About KerryKerry is a social media specialist with 12 years experience in developing social media strategies for purpose-driven organisations. Her agency, Social For Good, specialise in social media strategy, paid social campaigns and designing social media training programmes.Social has the power to reach more of those we want to support and offers opportunities to improve lives, make an impact and affect change. They believe in using social ethically and with integrity and to do good.Kerry has spoken as a social media expert on the BBC, at conferences in the UK and international social media summits. She works closely with both Brighton University, consulting with Entrepreneurial students and graduates and at Sussex University as a communications advisor and mentor. Find out more about <a href="https://www.socialforgood.co.uk/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Social For Good</a> and connect with <a href="https://www.linkedin.com/in/kerry-watkins/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Kerry </a>on LinkedIn. This webinar will be held on Zoom. Once you've registered, you will receive the joining instructions the day before the event.Following the event, the BIPC will send you a feedback form which we would be grateful if you could complete to allow us to monitor the success of our events.FAQsWhat is your refund policy?The majority of our events are free, but places are limited and events are usually oversubscribed. Please make sure you cancel your place, if you are unable to attend.Can I attend if I'm not a member of the library?Absolutely! Any Sussex based business/ person with a business idea is welcome. Though we always recommend <a href="https://brighton-hove.spydus.co.uk/cgi-bin/spydus.exe/MSGTRN/WPAC/JOIN" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">joining the library</a> as it's free and will make accessing our databases, books and publications much easier. How can I find out about any news &amp; upcoming events?So glad you asked - <a href="https://mailchi.mp/dada427b4620/bipcbtnhove" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">we have a newsletter</a>! You can also follow us on <a href="https://twitter.com/BIPCBtnHove" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Twitter</a>, <a href="https://www.linkedin.com/company/business-ip-centre-brighton-hove/" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">LinkedIn </a>and <a href="https://www.instagram.com/bipcsussex" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Instagram </a>for the latest goings-on. Increase your chances of business successThe <a href="https://new.brighton-hove.gov.uk/libraries-leisure-and-arts/libraries/help-start-protect-and-grow-business" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">Business &amp; IP Centre Sussex</a> supports people to start, protect and grow their businesses. Come and access our free market research and intellectual property databases and take part in our regular programme of workshops and events.We are here to support anyone in Sussex with a business idea or SME - whether in East Sussex, West Sussex or Brighton &amp; Hove. Not your region? Find your local BIPC here to find out how they can help you: <a href="https://www.bl.uk/business-and-ip-centre/national-network" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">https://www.bl.uk/business-and-ip-centre/national-network</a>

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Getting started with LinkedIn to grow your business

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Getting started with LinkedIn to grow your business

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