Implement a Powerful Marketing Strategy

Implement a Powerful Marketing Strategy

Learn how to effectively implement your marketing strategy for your independent sustainable food business.

By Better Food Traders

Date and time

Tuesday, May 7 · 2:30 - 4:30am PDT

Location

Online

Refund Policy

Contact the organizer to request a refund.
Eventbrite's fee is nonrefundable.

About this event

  • 2 hours

Marketing is a mix of strategy and tactics. Once you have your marketing strategy in place, you need to decide on your tactical approach. This marketing session will explore how to set objectives and the 4P’s of marketing in order to market your food business.

1.) You can’t do everything; time and budget will never fit. We’ll explore tips and approaches to help you decide what to focus your attention on?

2.) SMART objectives are critical. What types of objectives and how you set them will keep you on track.

3.) The 4P’s of marketing are the levers you can pull to drive different results. We’ll take a quick trip through them all and get a good grounding on how you can leverage them.

Organized by

We’re the Better Food Traders - changing the way food works so it's fair, sustainable and better for all our futures.

We support a network of ethical retailers championing local, climate- and nature-friendly food and farming - AKA Better Food Traders. Our members all provide an alternative to the damaging supermarket system - a way to buy food that puts people and planet first.

Our events are designed to help independent food retailers survive and thrive. Are you a food trader selling UK-grown organic produce? You can access our training for free by joining the Better Food Traders

£30