For years pundits have been trying to tell us it was finally the year of the mobile. Instead of this bright new future what has happened is that our gadgets have become indispensable mini computers. The 2nd and 3rd screen revolution has fundamentally changed the way we consume content and as a result it has caused a fundamental shift in the way we distribute that content across multiple devices. Understanding the future of the mobile for interactive advertising and storytelling opens the door to the relevance of wearables, virtual reality and augmented reality. Discover the future of the mobile device and the content that drives the portable screen in everyone’s pocket. Should we be building everything for mobile first, including our clothing? We ask our expert panel this and other questions.

Sanj Surati - Holition, AR/VR creative agency working with high profile luxury brands who also have a commitment to have a 50% female developer workforce

Peter Robinson - Dubit Limited, research agency with a finger on the pulse of emerging trends for kids media including supplying research and findings at Children’s Media Conference and Kids Screen

Imre Jele - Bossa Studios, mobile game makers with several successful titles out on mobile as well as console

Femi A - Design Juju, UX/UI expert

Chris Gale, Odyssey Mobile, mobile advertising agency with a firm handle on creative storytelling/advertising that takes mobile immersion to new places

This event is in partnership with LBG’s Digital Breakthrough Women’s Network and they are providing the space which is HUGE! Lots of food, lots of drink and lots of debate! They also have jobs available in a variety of areas which we will have more information on at and after the event.

On September 23rd, we expect the event to kick off with networking drinks at 5:30pm but the actual debate will start around 6:30 and last until 7:30 meaning you can continue the discussion over a glass of juice or wine later on.

Venue will be

48 Chiswell Street

London

England

EC1Y 4XX