Many people have joined LinkedIn, but are you using it to generate business?  Do you have an optimised profile that reflects your brand and business?  Do you have a policy for who you connect with?  Do you get any business from LinkedIn? If you have just signed up for LinkedIn or don’t really feel that LinkedIn is doing anything for you, join our ½ day LinkedIn workshop in Oxfordshire.

The course will cover:

Ways of using LinkedIn in different circumstances
Creating an optimised LinkedIn profile
o   Headline
o   Contact Information
o   Summary
o   Experience
o   Skills
o   Optional sections
Profile security
How to find and connect with relevant people
Developing relationships on LinkedIn
What to say / not to say on LinkedIn
LinkedIn Publishing
LinkedIn Groups
Using LinkedIn for research
Using LinkedIn for recruitment and to find a job
Creating an optimised company profile
Promoting a company profile
What to say on a company profile
LinkedIn advertising
Measure success on LinkedIn