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London Kings Cross - Exploring Segmentation Research and How Families Engag...

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House of Illustration

2 Granary Square

Kings Cross



United Kingdom

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Event description


Please note - doors will be open 20 minutes prior to start times for Registration and Coffee.

Who should attend?

This event is aimed at key partners who are vital to delivery of the Bookstart programme. Partners include:

  • Libraries

  • Health

  • Early years settings

  • Children’s centres

Event theme:

These events are designed to provide you with the most up to date information about BookTrust programme and campaign delivery, introduce you to colleagues from across the region who are working in similar sectors or services, and offer you professional development opportunities through our sharing of research and best practice.

We will have a presentation from our partners Discovery Research, who have been commissioned to provide an in-depth research piece looking at how families engage with books and literature. That ‘segmentation’ research will provide a fascinating insight for professionals looking for more information and insight into the various communities they work with, and their approach to reading.

We will also be proving updates and information regarding our major Bookstart programmes for the coming months.


Meetings will be three hours (times are indicative)

15 minutes - Welcome and introductions

45 minutes - Speed networking facilitated by the lead BRM, providing an opportunity for attendees to meet/network with colleagues. Follow up/contact details will be provided.

60 minutes - Presentation from Discovery Research and Q&A

15 minutes - Comfort break/tea and coffee

30 minutes - Programmes and campaigns update from lead BRM, particularly focusing on Corner, dual language and SEN, ACE funding and beginning to prime partners regarding the changes to partnership agreements

15 minutes - Q&A

Benefits of attending:

  • Gain an understanding of the latest research from BookTrust and how this can help you engage further with families.

  • Explore how the segmentation research can help you identify and overcome barriers with hard to reach families.

  • Learn strategies to develop an effective early years Bookstart multi agency approach.

  • Learn how Bookstart can meet your organisational aims and objectives.

  • Opportunity to network with other practitioners about any queries or support you need with Bookstart.

Events will be run in a number of locations across England - please click on the name of the event to open its information and booking options in a new window.

Morning events:

TAUNTON - 31st October 2017 10.00-13.00 Taunton Library. Paul St, Taunton TA1 3XZ

LONDON ISLINGTON - 1st November 2017 9.45 0 12.45- Islington Central Library. 2 Fieldway Crescent, Islington, London, N5 1PF

READING - 1st November 2017 10.00-13.00 - Reading Town Hall. Blagrave Street, Reading RG1 1QH

NOTTINGHAM - 2nd November 2017 10.00-13.00 - Nottingham Waterstones 1-5 Bridlesmith Gate, Nottingham NG1 2GR.

Afternoon events:

SHEFFIELD - 31st October 2017 1.00-4.00pm - Carpenter Room, Sheffield Central Library. Surrey Street, Sheffield, S1 1XZ

BIRMINGHAM - 1st November 2017 1.00-4.00pm – Library of Birmingham, Centenary Square Broad Street, Birmingham,B1 2ND

MIDDLESBOROUGH - 2nd November 2017 1.00-4.00pm – Middlesbrough Library. Centre Square, Middlesbrough TS1 2AY

MANCHESTER - 3rd November 2017 1.00-4.00pm – Manchester Central Library St Peter's Square, Manchester M2 5PD

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Date and Time


House of Illustration

2 Granary Square

Kings Cross



United Kingdom

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